Liz & Sandro's Marketing Podcast

Email is still one of the best ways to reach a loyal audience and generate sales. One way to be smart about your email marketing strategy is through email subject lines. Today Liz shares three ways to improve your subject lines.

Episode 112

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

Keywords are a powerful tool as every social media outlet has its own search function and they rely on your input to serve results for search queries. Today Sandro asks us to think outside the box with keywords.

Episode 111

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

Sandro talks about the coming voice-search wars and tells you how to prepare your small business no matter who wins.

Episode 110

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

Today Liz talks about why you should be reposting on Instagram. She'll give us a few pros and one con to this marketing technique.

Episode 109

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

Liz talks Instagram Stories and shares examples of a few brands doing exceptional work w this medium.

Episode 108

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

The fifth of five episodes in our series on website design options. Today Sandro discusses what may be the most powerful and expensive of the Software as a Service (SaaS) options for building your website Squarespace.

The previous episodes in this series:

• 85 The Best Website Options for Small Businesses http://directory.libsyn.com/episode/index/show/60secondmarketing/id/4713571
• 86 Pros and Cons of Wordpress http://directory.libsyn.com/episode/index/show/60secondmarketing/id/4713563
• 98 Pros and Cons of Wix http://directory.libsyn.com/episode/index/id/4795084
• 104 Pros and Cons of Weebly http://directory.libsyn.com/episode/index/id/4795146

Episode 107

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

Recently Groupon purchased Living Social. Is this once booming industry still relevant? Liz talks coupon sites in today's episode.

Episode 106

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

So you've joined the millions (approx 42 million) of businesses and brands w Facebook Business Pages. Congratulations! Now what? Today Sandro goes over a few of the things you should do whether you're launching a new FB page or want to check to make sure everything is copacetic with your current one. 

Episode 105

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

The fourth (of five) in our series of episodes on website design options. Today Sandro goes over another Software as a Service (SaaS) option: Weebly.

• 
  85 The Best Website Options for Small Businesses http://directory.libsyn.com/episode/index/show/60secondmarketing/id/4713571
• 86 Pros and Cons of Wordpress http://directory.libsyn.com/episode/index/show/60secondmarketing/id/4713563
• 98 Pros and Cons of Wix http://directory.libsyn.com/episode/index/id/4795084

Episode 104

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.

If you're running a digital marketing campaign, where are you sending those clicks? Today Liz goes over the importance of using landing pages. HINT: They're not your home page anymore.

Episode 103

Have a question? Email us [email protected] we'll give you and your company a shout out in addition to answering your question!

Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Twitter @60SecondMktng.