Total Retail Talks

L.L.Bean's Retail Chief on Powering Omnichannel Growth With New Stores, Tech


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In episode 419 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Greg Elder, chief retail officer at L.L.Bean, a leading multichannel merchant of quality outdoor gear and apparel. During the wide-ranging conversation, Elder provides an overview of L.L.Bean's recently announced 2023 omnichannel growth plans (0:50), the retailer's approach to wholesale partnerships (2:00), and its decision to…
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Total Retail TalksBy Total Retail

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