In this LMScast episode, Jake Davy shared his experience and expertise in using Instagram for marketing and lead generation.
Jake Davey is a social media expert who specializes in Instagram. He is the owner of a website called go.jakeadamdavey.com. He helps businesses, entrepreneurs, and experts grow their audience and run successful businesses on Instagram.
Jake explains that Instagram is different from other social media platforms because it focuses on mobile use and has a range of built-in tools that allow business owners, entrepreneurs, and experts to connect with a global audience, grow their audience, and run a full business.
He also notes that Instagram users can use clickable links in their bio, stories, and direct messages. In terms of the different Instagram features, the feed is the main way users grow their audience by sharing posts, pictures, and reels. Instagram stories are a screen experience that allows users to share short-form videos, while direct messages are a more powerful way to move people towards a sales conversation