Location Weekly

Location Weekly

By THE LBMA - Location Based Marketing AssociationBusinessMarketing
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Location Weekly episodes

  • Location Weekly - Episode 707

    This week's #LocationWeekly podcast features Amazon testing a search feature for products it doesn't sell, Designium launching AR Scale for experiential guides, RPLY using AI to respond to texts you missed & Rezolve AI kicking off major retail expansion. Check it out now!

    25 min
  • Location Weekly - Episode 706

    This week's #LocationWeekly episode features Toyota Australia using location data for OOH campaigns, Niantic to sell Pokemon Go, Places Scout acquired by YEXT and Apple Maps introducing location-based ads. Check it out now!

    35 min
  • Location Weekly - Episode 705

    #LocationWeekly Episode 705 is out! Featuring new partnership between UNL & GrabMaps, Simon Property Group goes holographic in malls, CVS drives app downloads with cabinet unlock feature, and Super Bowl uses LIDAR and AR graphics to spice things up.

    20 min
  • Location Weekly - Episode 704

    This week's #LocationWeekly episode features stories like Amazon suing for location data collection, InMoment launching a location performance scoring system, MediaMarkt & Saturn launching an in-store media network and  Google launching Identity Check for Android.

    23 min
  • Location Weekly - Episode 703

    This week's location weekly episode features WHSmith launching an instore retail media network, Komodo launching a travel marketing platform with TikTok & Revolut,  RaceTrac partnering with Accustore for in-house promotions & T-Mobile to acquire Vistar Media for $600M. Listen in now!

    24 min
  • Location Weekly - Episode 701

    A new #LocationWeekly episode is out now featuring stories from Digital Envoy announcing the launch of LocID, TomTom & ESRI partner on advanced location analytics, HERE and AWS collaborate on AI mapping solutions for vehicles & Best Buy Canada opens retail media network to 3rd parties. Tune in now!

    22 min
  • Location Weekly - Episode 700

    This week's #locationweekly episode features IHG Hotels & Resorts Singapore launching a champagne drive-through, IGA, INC. buying Inmar Intelligence’s scanner apps, Target launching a generative AI gift finder and Walmart looking to create a unique homepage for every customer. Make sure to tune in!


    22 min
  • Location Weekly - Episode 698

    This week's episode of #LocationWeekly features Instagram launching live location sharing, Cadbury delivering on Christmas with OOH campaign, Google Lens can now tailor search results to the store you are in, and Amazon releasing 17 new APIs for location services. Make sure to listen in!

    20 min
  • Location Weekly - Episode 697

    This week's #LocationWeekly episode features Google Wallet adding proximity-based pass alerts, eBay opening “Listings in Lights” for the holidays, Nordstrom updating mobile app for the holidays and Perplexity’s AI-shopping assistant to challenge Amazon and Google. Make sure to listen in!

    18 min

About Location Weekly

From the publisher's feed

Weekly podcast on the latest news in the world of location-based marketing by THE LBMA.