Location Weekly

Location Weekly

By THE LBMA - Location Based Marketing AssociationBusinessMarketing
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Location Weekly episodes

  • Location Weekly - Episode 685

    This week's #LocationWeekly podcast features Nickelytics acquiring TRUCKADS, USIM launching Purview 2.0 with AI-powered geo-marketing tools, Amazon allowing sellers to ditch physical returns and Bath & Body Works launching generative AI “fragrance finder”. Make sure to tune in!

    18 min
  • Location Weekly - Episode 684

    This week's #LocationWeekly episode features stories from ShopRite adds Grocery TV’s retail media network, Bestbuy launches AI-powered delivery tracking, Micro & HERE partner on enhanced safety for kids smartwatches & Vicinity Media, iProspect-Dentsu and WeatherTrac team up on location-based ad for Queen Modjadji campaign. Tune in now!

    20 min
  • Location Weekly - Episode 683

    This week's #LocationWeekly episode features TapClicks launching TapMap, CoreLogic launching AI image search to its OneHome real estate platform, Instacart partners with Ibotta on digital coupons & Instagram FriendMap going live. Make sure to tune in!

    19 min
  • Location Weekly - Episode 682

    This week's location weekly episode features Designium & FoundAt partnering on a new XR app, Placer.AI raising another $75M on a $1.5B valuation, RayBan's Meta smart glasses point to the future & Beetlejuice movie selling tickets in Roblox met averse. Make sure to tune in!

    19 min
  • Location Weekly - Episode 681

    This week's #LocationWeekly podcast features Apple Maps launching on the web, Pizza Hut driving sales with Tamagotchi partnership in Japan, Experian rolling out a solution to help identify customers on Retail Media Networks and YUM brands expanding VoiceAI partnership at Taco Bells across the US. Make sure to listen in!

    23 min
  • Location Weekly - Episode 680

    This week's #LocationWeekly talks about how third-party cookies will not be deprecated from Chrome, Yelp unveiling a host of new local business features, Audible bringing storybooks to live with huge AR OOH campaign + about how the Grindr app turns off location services at Olympics.

    23 min
  • Location Weekly - Episode 679

    This week's #locationweekly Landcore's new system for sharing locations, TigerPistol and AdBud partnering on local social ads, Morocco’s FC Media partners with Local Media Exchange on booking platform + Roadtrip planning better with Morecast’s “Plan Your Route". Make sure to tune in!

    19 min
  • Location Weekly - Episode 678

    This week's episode features Fairchild Media & Tutch partnering on LOCLshop, Swift Navigation and Calian Group partnering on precise positioning, Foot Locker’s new loyalty program exchanges points for cash/sneaker access, and Uzbekistan prisoners will soon tap kiosks for online shopping. Make sure to tune in!

    22 min
  • Location Weekly - Episode 677

    This week's #LocationWeekly episode features Deliveroo turning scooters into OOH ad network, Ancient Roman city Turkiye brought back with projection mapping, Snap Inc. launching personalization messages + GTR (Govia Thameslink Railway) customizes ads by location and life stage. Make sure to tune in!


    19 min
  • Location Weekly Episode 676

    Episode 676 of #LocationWeekly featuring Walmart installing Vusion electronic shelf labels in 2300 stores, Timbres agency using Google Gemini AI to generate 6,000 ads for PODs, TapTap partnering with League-M Europe to expand in Germany, Austria & Switzerland + Google launching emergency location services on Android in Canada. Make sure to tune in!

    21 min

About Location Weekly

From the publisher's feed

Weekly podcast on the latest news in the world of location-based marketing by THE LBMA.