Logistics & Leadership

In this powerful episode of the Logistics & Leadership Podcast, Justin Maines sits down with Caitlin Wilson—CEO of Full Good Fulfillment—to unpack how she’s quietly disrupting the 3PL industry from the inside out.

Drawing on her roots in a fifth-generation farming family and years of supply chain experience, Caitlin reveals the behind-the-scenes chaos that sparked Full Good’s launch—from missing inventory and shady invoices to broken promises from big-name fulfillment centers. She shares the battle-tested systems she built to give food and beverage brands true transparency, traceability, and operational peace of mind.

Whether you’re a CPG founder tired of flying blind, or a supply chain partner looking to raise your standards, this episode is packed with hard-earned wisdom, client war stories, and tactical insights on how to scale your ops without losing your sanity.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:02) – Growing Up in Produce & Logistics

(02:30) – Founding Full Good After a “Fulfillment Meltdown”

(06:15) – The Transparency Gap in 3PLs

(11:04) – Building a New Standard for Food & Beverage Fulfillment

(16:40) – The Case for Operational Partners (Not Vendors)

(22:12) – When to Bring in a 3PL: The Sweet Spot

(29:10) – How Full Good Serves 50+ Brands With Intentionality

(35:45) – Why She Won’t Compete on Price

(42:10) – Creating a Culture That Serves Brands and Drivers

(48:00) – Tech-Driven Traceability (And Why It Matters More Than Ever)

Connect with Caitlin Wilson: 

LinkedIn: https://www.linkedin.com/in/caitlinantlewilson

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this episode of the Logistics & Leadership Podcast, Brian Hastings sits down with Jimmy Menges—National Director and freight crime investigator—to expose the hidden world of cargo theft and the organized crime rings fueling it.

Jimmy pulls back the curtain on how scammers hijack legitimate operations, the loopholes they exploit, and what really happens in the first 48 hours after a load vanishes. From forged documents to fake drivers, and warehouse accomplices to massive multi-million dollar heists, this episode reveals the high-stakes reality most brokers and carriers aren't prepared for.

Whether you’re a freight broker, a carrier rep, or a shipper trying to protect your freight, this episode is packed with tactical insight, investigative war stories, and hard-won lessons that could save your business.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:02) – The Nature of the Job

(04:33) – The Landscape of Cargo Theft in California

(09:29) – Freight Brokerage Challenges & Vulnerabilities

(16:20) – How Load Scams Are Investigated

(19:04) – Inside the Warehouse Incident

(26:46) – The Business Impact of Cargo Theft

(34:15) – How to Spot & Fight Industry Scams

(36:01) – Navigating Fraud as a Freight Broker

(41:33) – Reducing Risk in Freight Shipping

Connect with Jimmy Menges:

LinkedIn: https://www.linkedin.com/in/jimmy-menges-4a95a4a6

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this candid and energizing conversation, Justin Maines sits down with Tom Quinn—retiring President of Cole’s Quality Foods and the man behind the rise of frozen garlic bread. With over four decades in the food industry, Tom shares the real story behind scaling a small-town bakery into a national powerhouse, why cutting $10 million in products actually doubled their revenue, and how relentless focus, operational efficiency, and integrity shaped his leadership.

From mentoring under giants like Sam Walton and Kellogg’s CEO William LaMothe to laying it all on the line in a company turnaround, Tom gets real about legacy, leadership, and the values that last. If you're in business, sales, or just love a good founder story—this one delivers.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:07) – Financial Strategy and Impact

(01:13) – The Rise of Cole's Quality Foods

(17:28) – The Importance of Mentorship in Business

(31:31) – Navigating Relationships in Transportation

(44:51) – Transitioning Legacies and New Beginnings

Connect with Tom Quinn:

LinkedIn: https://www.linkedin.com/in/tom-quinn-a0167a1

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this energizing episode of the Logistics & Leadership Podcast, Brian Hastings sits down with Jeb Blount Jr. —host of the Sales Gravy Podcast and marketing leader at Sales Gravy—to talk about what really separates top sales performers from the rest.

Jeb shares the hard-won lessons from his early missteps, the psychology behind rejection, and why humility beats hype every time. From cold calling myths to misaligned leadership, this episode is packed with raw truths, sales strategy, and mental frameworks that will sharpen any rep’s mindset.

Whether you’re a new SDR, a seasoned closer, or leading a team of reps, this is a must-listen on what it really takes to win in sales—and stay there.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:09) – The Pitfalls of Overconfidence in Business Meetings

(08:43) – The Turning Point in My Sales Journey

(10:46) – Overcoming the Fear of Rejection in Sales

(20:58) – Overcoming Fear of Rejection in Sales

(32:22) – The Importance of Leadership Buy-In in Sales Training

(36:29) – Understanding Sales Training and Leadership Alignment

(45:21) – The Importance of Self-Awareness in Sales Success

Connect with Jeb Blount Jr.:

LinkedIn: https://www.linkedin.com/in/jebjr

Instagram: https://www.instagram.com/bejblount/?hl=en

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this powerhouse episode of the Logistics & Leadership Podcast, Justin sits down with Laura Eory, Director of Transportation & Replenishment at KIND Snacks. From nearly skipping a Kraft interview because she didn’t have a suit, to leading high-stakes logistics at a $5 billion brand, Laura shares the unfiltered truth of navigating career pivots, corporate politics, and the evolving chaos of the supply chain world.

Laura opens up about betting on herself, making bold industry moves, and how small conversations shaped her career trajectory. You’ll hear how KIND built a culture of integrity post-acquisition, how Laura leads through adversity, and what real leadership looks like in the trenches of transportation.

Whether you're a supply chain rising star, a logistics vet, or a founder obsessed with operational excellence, this episode is a must-listen masterclass on values-driven leadership, tough calls, and why the freight game is anything but boring.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:16) - Leadership Lessons from Laura Eory

(01:55) - Career Transitions and Decisions

(09:49) - The Journey into Transportation

(13:58) - The Impact of AI on Transportation

(23:18) - Navigating Economic Volatility in Shipping

(27:44) - Building Strong Relationships in Logistics

(35:12) - The Legacy of Leadership

Connect with Laura Eory:

LinkedIn: https://www.linkedin.com/in/lauraeory/

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In today’s episode, your hosts Brian Hastings and Justin Maines explore the challenges and opportunities within the logistics industry, particularly focusing on entry-level sales roles and the high turnover rates due to burnout from repetitive tasks like cold calling. The conversation sheds light on the mental toughness required to succeed, differentiates between the sales and operational roles within logistics, and emphasizes the importance of hard work, going above and beyond, and having a competitive mindset for career advancement.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:55) - Introducing the Logistics Industry: A 3PL Perspective

(01:54) - Navigating Career Opportunities in Logistics

(02:49) - The Hunter vs. Farmer: Sales and Operations Roles

(04:01) - Overcoming Challenges and Excelling in Sales

(06:51) - Strategies for Career Advancement in Logistics

(11:23) - Exploring Diverse Opportunities Within Logistics

(12:54) - Mindset for Success in the Logistics Industry

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this solo episode, Brian Hastings, co-founder of Veritas Logistics, lays out five tactical principles every freight broker needs to master to win new business—and actually keep it. With 24,000 brokerages competing for attention and trust, Brian shares what separates the amateurs from the professionals: belief, niche expertise, honest communication, a service-first mindset, and genuine relationship-building.

Whether you're just getting started in freight sales or looking to sharpen your client retention game, this episode delivers actionable advice straight from someone who's been in the trenches. Plus, Brian reflects on Veritas’s five-year journey from a basement startup to a growing logistics powerhouse, and the values that fueled their rise.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:00) - Introduction & today's focus: client acquisition + retention

(00:45) - The #1 mindset shift: belief in your service

(02:00) - Why you must niche down to speak confidently

(03:15) - Honest communication: why "the harder right" builds trust

(04:00) - You've landed the client—now here’s how to keep them

(04:30) - What a service-first mindset actually looks like

(05:45) - Why short-term thinking kills long-term partnerships

(06:30) - The human advantage in an AI-automated world

(07:45) - Caring about the person behind the PO

(08:30) - How to stand out on high-volume sales calls

(09:45) - A personal reflection: 5 years of Veritas Logistics

(10:30) - Startup in a basement: risks, doubt, and survival

(11:30) - Vision check: What "people first" really means at Veritas

(12:15) - Looking ahead: hiring, growth, and ideal partners

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this high-energy episode of the Logistics & Leadership Podcast, Justin sits down with Yanni Hufnagel, founder and CEO of Lemon Perfect—a $100 million beverage brand built from just lemons and water. Yanni shares the raw truth of leaving a career in Division I college basketball to start over in the world of CPG, navigating rejection, reinvention, and the relentless pursuit of building something extraordinary.

From his early days Googling “how to start a beverage company” to getting Lemon Perfect on shelves at Bristol Farms and earning the backing of investors like Beyoncé and Blake Griffin, Yanni takes us through the wins, the failures, and the identity-shifting moments that shaped his journey. This episode is a masterclass in hustle, vision, and staying resilient when the scoreboard isn’t in your favor.

Whether you’re a founder, athlete, or builder at heart, this conversation will leave you fired up to bet on yourself—again and again.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:00) - From basketball coach to beverage founder

(02:10) - The aha moment with lemon water

(04:30) - Prototyping Lemon Perfect in his kitchen

(06:45) - When coaching doors closed, entrepreneurship opened

(09:00) - The early failures and near-pivot back to basketball

(11:30) - How 12 stores became a launchpad for growth

(14:00) - Building with fractional teams before hiring full-time

(16:15) - Why Yanni never sold the product—only the vision

(18:00) - The power of relationships and his investor network

(20:00) - Translating coaching culture into company culture

(22:30) - Facing adversity: oxidation issues and rebranding

(25:15) - Lemon Perfect 4.0 and rebuilding consumer trust

(28:45) - Fighting back from failure and regaining momentum

(32:00) - Yanni’s vision for Lemon Perfect’s legacy

Connect with Yanni Hufnagel:

LinkedIn: https://www.linkedin.com/in/yhufnagel

Instagram: https://yannihufnagel.com/

Website: https://www.instagram.com/yanni/?hl=en

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

On today's episode, Supply Chain Leaders Brian Hastings and Justin Maines sit down with Chadd Olesen, CEO and founder of AVRL, to discuss his unconventional entry into the logistics industry and his work with top brokerages. Topics include automation, change management, and strategies for transforming midsize brokerages into industry powerhouses. Chad shares insights on the complexities of spot bidding, the impact of emerging technologies, and the importance of educating brokers. Join us as we explore how AVRL is revolutionizing the transportation sector and what the future holds for brokerage companies.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps: 

(00:31) - Chadd's Journey into Logistics

(00:46) - Early Projects and Key Partnerships

(02:06) - Breaking into Transportation

(05:02) - Automation in Transportation

06:13 Growth and Change Management

(07:31) - Solving Problems for Shippers and 3PLs

(14:34) - Future of Technology in Logistics

(19:33) - Challenges and Opportunities in Automation

(21:13) - Intern's Quick Adaptation to TMS

(22:39) - Building a Unique Culture at AVRL

(25:37) - Challenges in Technology Adoption

(27:27) - The Role of Change Management

(33:49) - Client Expectations and Long-Term Success

(37:07) - Conclusion and Final Thoughts

Connect with Chadd Olesen!

▶️LinkedIn | Website

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube

In this episode, Justin welcomes back transportation attorney Rob Hassman to discuss best practices in transportation law, with a focus on scheduled auto insurance policies. They explore the challenges brokers face when verifying carrier insurance coverage, the risks of leased-on drivers, and the common reasons for insurance claim denials. Rob provides practical strategies for mitigating risks, including proactive insurance verification, compliance monitoring, and leveraging technology to prevent financial losses. As brokers look to strengthen their risk management practices in 2025, this episode delivers essential insights for navigating carrier liability and insurance challenges.

The Logistics & Leadership Podcast, powered by Veritas Logistics, redefines logistics and personal growth. Hosted by industry veterans and supply chain leaders Brian Hastings and Justin Maines, it shares their journey from humble beginnings to a $50 million company. Discover invaluable lessons in logistics, mental toughness, and embracing the entrepreneurial spirit. The show delves into personal and professional development, routine, and the power of betting on oneself. From inspiring stories to practical insights, this podcast is a must for aspiring entrepreneurs, logistics professionals, and anyone seeking to push limits and achieve success.

Timestamps:

(00:00) - Introduction

(01:00) - Understanding scheduled auto insurance policies

(02:30) - How to verify carrier insurance coverage

(04:00) - Common reasons for insurance claim denials

(06:00) - The impact of non-compliance on financial losses

(08:00) - Final thoughts & where to contact Rob Hassman

If you want to reach out to Rob Hassman:

📞 Phone: 513-321-0900 (Ask for Rob Hassman)

🌐 Website: Burns Hassman Law

Connect with us! 

▶️ Website | LinkedIn | Brian’s LinkedIn | Justin’s LinkedIn

▶️ Get our newsletter for more logistics insights

▶️ Send us your questions!! [email protected]

Watch the pod on: YouTube