Social media is one of the most powerful tools available to showcase the humanity behind your brand. It enables you to develop real relationships with consumers in your niche. In this episode, we look at some of the best ways to get personal on social media in order to build a long-term brand.

Read the article at Social Media Today here: http://bit.ly/2g5uiDC

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If your articles don’t genuinely help and educate people, don’t expect to use blog writing as a way to successfully market your business. It’s impossible to be effective with blogging if you don’t have a genuine desire to help people. In this episode, we take a look at three brands that are successful at blogging and are able to make a great profit.

Read the article at All Business here: http://bit.ly/2lLgY63

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When you truly care about your readers, prospects, and customers – they can feel it. In order to create brand advocates out of people who are not yet your customers, you must strive to deliver as much value as possible. In this episode, we share some tips on how to create brand loyalty before your customer even makes a purchase.

Read the article at Jeffbullas.com here: http://bit.ly/2z4zEpE

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Sales are the lifeblood of any business. It's critical that you have a clear strategy for acquiring customers. In this episode, we dive into how and when you can get into paid customer acquisition.

Read the article at Blue Wire Media here: http://bit.ly/2BB88lM

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If you want people to engage with your content, it's important to also think about the captions that accompany the visuals. While the visuals are undoubtedly the main attraction, captions play an understated, yet crucial, supporting role. In this episode, we discuss tips for writing killer Instagram captions.

Read the article at Social Media Today here: http://bit.ly/2jo8Bj9

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User-generated content (UGC) is a powerful weapon. It taps into people’s inner desire to be recognized and appreciated. In fact, 93% of consumers find UGC helpful when making purchasing decisions. In this episode, we talk about some of the ways you can improve your content marketing using UGC.

Read the article at Content Marketing Institute here: http://bit.ly/2yCZj9L

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As a marketer, there is one page you may have forgotten about: the thank you page. Many marketers forget that there is still work to do after a user makes a purchase or opts in to your email list. In this episode, we discuss the tactics you can implement to optimize your thank you page, and create an excellent experience for your users.

Read the article at Crazy Egg here: http://bit.ly/2wqRcMz

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A Nielsen report found that a whopping 92% of Internet users trust the recommendations of their friends above all other forms of advertising. As such, brand advocacy is something that every business should prioritize. In this episode, we examine some tried and tested tactics for manufacturing advocates.

Read the article at Site Pro News here: https://bit.ly/3clDevO

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The social media landscape is constantly changing. New technologies are rapidly integrated while others are going obsolete overnight. In order to market your startup effectively, it’s important to focus on cutting edge activities while dismissing those that are no longer relevant. In this episode, we discuss the growing and declining social media trends for startups.

Read the article at Startup League here: http://bit.ly/2wCKgc9

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Your personal brand communicates your identity to the world. Without a personal brand, it’s harder to establish trust, and everyone knows that trust is essential for sales. In this episode, we talk about three marketing superstars who are leveraging personal branding to achieve great business results.

Read the article at All Business here: http://bit.ly/2wCPxjR

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