As a construction subcontractor, you know that building relationships and trust with general contractors is crucial for winning bids and getting repeat business. But how can you effectively market your services without breaking the bank?

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Timestamps:

(1:35) - The marketing approach that they typically take is very traditional, some don't market at all

(3:19) - The main thing that you need to do over a long period of time is producing a piece of cornerstone content

(5:09) - On your website, you need to have what is called a pixel

(7:18) - It is no longer social media, it is now just media

(8:37) - Now it's not about the people, it's about the interests

(11:18) - It's more branding than direct response marketing

DISCLAIMER: The content of this podcast does not constitute legal advice, is not intended to be a substitute for legal advice, and can not be relied upon as such. You should seek legal advice or other professional advice in relation to any matters you or your business may have.

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