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We’re often told never to judge a book by its cover, but nobody warns us about judging people by their names.
Seyoue Sims joins us to share his experience with some clients (husband and wife) with questionable names that made other agents in his office think the buyers were "fake". Eventually, the title office asked Seyoue to call and confirm the buyer's validity.
The names in question were - Rich and Greedy Millions. Wouldn't you question that too?
The lesson here is "trust, but verify" when talking to a prospect and not sure they are "qualified." Good things happen when you treat your customers right. They will come back and refer you to others. Rich and Greedy have given Seyoue more deals and have sent referrals. What would it have been like for him if he had judged the couple by their name?
“We shouldn’t judge a book by its cover. We’ve learned that from an early age, but human beings still do." -Michael LaFido
When you take care of your clients, they will always come back for more business and send referrals to you.
Guest Bio:
Let's connect!
Have a real estate question? Or need a fresh eyes analysis on a home? Join me live on Luxury Fridays! Visit www.LuxuryFridays.com for more information. Hope to see you there!
It’s official: Higher interest rates are here to stay, at least for the time being. If your buyers are getting nervous from all the recent rate increases, what should you do? The truth is that they’ve already heard all the bad news from the regular media; that’s why you need to position yourself as a positive real estate source they can trust. To learn 15 benefits that you can tell your clients about in today’s market, take a listen.
How did Tammy go from selling two homes priced at $1.7m or more in her first five years in the business... to selling six homes at that price in the past nine months?
"A goal is movable. A commitment is not measurable." -Tammy Manning
Three Things You'll Learn
• Being intentional helps us achieve things that we once thought were
unachievable.
• If you want to check all your commitments for the day off your list, you
need to practice time-blocking.
• Mindset matters more than we think. With the right mindset, you can achieve anything.
Guest Bio:
Connect with Tammy:
LinkedIn: https://www.linkedin.com/in/tammylists/
When you’re listing a client’s home, it’s sometimes difficult to show buyers what living in a property will be like. This is especially true if your listing needs a little work done. Fortunately, I have a technique I’ve been using for years to help buyers understand a property’s true potential. It all starts with putting in a little TLC. Listen to learn more.
Listen to learn more.
"If you're nice to people and genuinely compliment them, you're going to create friendships, and it helps a lot." -Amit Bhuta
Guest Bio:
Connect with Michael:
In any market, you're the most crucial messenger to your database, and if not you, then who else is?
Are we going through a recession? That's probably one of the questions you've been asking yourself. People are confused and have no idea what to do. Some think being in real estate is the riskiest thing, and they opt out. If you're one of them - don't throw in the towel yet; listen to this episode.
Matthew Ferrara joins me on the show to discuss and share nuggets of wisdom on how to survive during difficult times. Matthew has dedicated himself to helping people grow their careers and potential.
“People are moving not because of what they get, but of who they are becoming.” -Matthew Ferrara
Three Things You’ll learn from this Episode:
• Every cloud has a silver lining. You have to look deeper. The industry needs us to offer our expertise, even if things look complicated. Chances are we'll make the same money we made when things were looking up, if not more.
• You have to keep working on yourself. It's the best project you can embark on. You'll thank yourself later.
• Learn to keep in touch with your clients, whether they are prospects, former or current clients. It'll help you clean up your database and know when an opportunity arises.
Guest Bio:
Connect with Matthew Ferrara:
Website: https://www.matthewferrara.com/
Facebook: https://www.facebook.com/PhilosopherFerrara
Instagram: https://www.instagram.com/matthew_ferrara1/
Connect with Michael:
YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist
Have a real estate question? Be sure to join me live on Luxury Fridays! Visit www.LuxuryFridays.com for more information. Hope to see you there!
You need to keep the five senses in mind when you get a listing. Seeing dirt or a bad smell are very upfront, but subtle things, like traffic in the background, matter too. When preparing for a showing, ensure you have gone through the five senses with your seller and made the home presentable. Listen to some easy tips on covering buyers’ senses.
Michael LaFido Marketing Luxury Group I Luxury Listing Specialist (888) 930-8510 [email protected] LuxuryListingSpecialist.com
Education is the key to success, but unfortunately, we see people not interested in educating themselves on the latest trends and what's working and not working. The fact is, things are constantly evolving, and we must keep learning to stay relevant.
In this episode, Teresa Kinney and Letty Oliver join me on the show to share how Miami Realtors take real estate education a notch higher.
Teresa Kinney is the CEO of the Miami Realtors Association. Letty Oliver is the Chief of Innovative Education. The Miami Realtors Association is the largest in the United States and second to the Toronto Board. It has 55,000 primary and 60,000 total members.
Teresa and Letty will give us details of what they're doing to bring more education into real estate. They'll also share local and global courses' dates and venues.
The most fantastic thing about their courses is they don't cost an arm and a leg. They're affordable. To top it up, they have memberships like Young Professionals Network (YPN) that allow members to enjoy free classes, get exposure on Miami YPN socials, and offer a referral network.
Listen to this episode to learn more.
Miami Realtor’s Website:https://www.miamirealtors.com/
Miami Realtor’s Calendar: https://www.miamirealtors.com/events/month/
“Luxury is a global business. Having those connections are important.” -Michael LaFido
Three Things You’ll Learn from this Episode:
• Education is key if you want to succeed and remain relevant in the real estate space.
• Having a membership and getting involved in your local association is essential. It opens you up to networking opportunities and access to courses necessary for your career.
Miami Association of Realtors is the largest local Realtor association in the United States, with over 60,000 members. They offer over 4000 programs to its members where they can learn all about technology, and the latest trends in the marketplace, designations, and certifications.
Teresa – [email protected]
Letty – [email protected]
Connect with Michael:
YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist
Have a real estate question? Be sure to join me live on Luxury Fridays! Visitwww.LuxuryFridays.com for more information. Hope to see you there!
As a listing agent, should you encourage your current sellers to keep their homes on the market during the “off-season months” of the year? School has started, and the winter months and holidays are approaching. Potential sellers might ask you whether they should put their homes up for sale now or wait till 2023 to sell. Listen in to hear a few things you can tell them to keep their home on the market, or get them to consider selling now.
Let's connect!
Be sure to visit JoinLuxeGroup.com to find out when the next Luxury Livestream will be.
Do you run a real estate brokerage or a large team? When did you last have a training session for them at a fun, yet exclusive venue?
We’re in a shifting economy, and we've seen many brokers cut back on their agents, but Combs Premier Realty Group has taken a different route.
They believe your company's average sale price increases when you motivate and reward your agents or team. Their goal was to have their team trained for luxury buyers and more luxury listings.
"If you want to get into luxury, then you really need to monitor your daily conversations and who you engage with. "- Emmitt Combs
Education is critical. When you're armed with the right information, you'll always be bold enough to serve your clients without feeling like an imposter.
When you invest in your office or team, the business becomes the most significant beneficiary in the long run.
Guest Bio:
Combs Premier Realty Group is the largest African-American-owned real estate brokerage in Central Florida, with expanding offices in Miami and Atlanta.
Connect with Tamara & Emmitt Combs:
From the publisher's feed