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Have you ever wondered how a name can capture the very soul of a brand or a burlesque persona? In this episode, I weave through the vibrant corridors of creativity, where crafting a name becomes an intimate act of self-discovery and expression.
I share honest insights into the importance of letting a name organically reveal itself, much like how a business’s true identity can unfold over time. Alongside, I offer six golden tips to guide you in crafting an authentic name that speaks volumes, whether it's for the stage or the marketplace, a name that holds an echo of your vision and the unique essence you wish to project to the world.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Have you ever wondered why your palms sweat at checking your bank balance or why a windfall feels less like a blessing and more like an anxiety attack?
In this episode, I explore the intricate world of finance, sharing real-life stories of my clients' journeys. These stories will show you how they've reshaped their money mindsets and how you can do the same.
I also discuss the relationship between self-worth and salary and why making intentional financial decisions can be the most rewarding investment you'll ever make.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Have you ever received a lead magnet that felt more like a bait-and-switch than a cherished gift? I share that frustration with you today as I unpack the transformation of lead magnets from mere email collection tools into invaluable gifts that resonate with the soul.
As a seasoned copywriter, I know the disappointment of shallow content all too well, and in this episode, I wholeheartedly oppose this norm. Together, we'll explore the essence of what makes a lead magnet effective and deeply meaningful—something that mirrors the expertise and passion you pour into your work, fostering genuine connections from the get-go.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
I once believed that a corner office and a six-figure salary were the epitome of success, only to find that my true joy sprang from the stillness of early mornings and the laughter shared with loved ones. That revelation has led me to a deeper understanding of what success really means, an understanding I'm eager to share with you.
In this episode, prepare to be inspired as I recount my transformation from a high-powered entrepreneur to a champion of soulful living. This journey has taught me that true accomplishment is not measured in the alignment of accolades but with our deepest values.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
As I looked at old photographs, I was amazed at my journey to where I am now. In this episode, I want to share that journey with you and explore the passage of the enigmatic rite of midlife, particularly from a woman's perspective.
This episode is about having the courage to pursue forgotten dreams and revive ambitions we set aside for practical reasons. I share personal stories while touching on topics like the gender pay gap and societal expectations that limit us, as I create a space for those brave souls who are transitioning from lucrative careers to vocations that are closer to their hearts, like a lawyer trading in briefs for shears and the freedom of a hairdresser's life.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Are you tired of the same old, pushy marketing tactics that leave you feeling icky?
In this episode, I challenge traditional strategies and open a world where marketing meets empathy and integrity. I share my 10 transformative tips that will change how you view and execute marketing.
As creatives and empaths, we often struggle to find our place in the aggressive world of marketing, but who says it has to be a battlefield? By showing your true face and building personal connections, you can create a marketing strategy that feels as comfortable as chatting with an old friend. I'll explain why the noisy social media battleground isn't the only place to make your mark and how journaling could be your secret weapon for unearthing profound marketing insights.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Have you ever felt like you're on a hamster wheel, trading time for money in your creative business? Say goodbye to the grind as I share my ten game-changing strategies to transform your expertise into a blooming garden of passive income streams.
In this episode, I explore the practicalities of monetising your know-how into digital products, from the allure of Skillshare to the community spirit of Patreon. Discover how live donation Q&As can create an interactive and profitable experience and why crafting an online magazine or diving into the world of micro-groups might be your silent sales force.
Through my personal tales and insights, learn how you can craft a sustainable income that continues to reward you long after the paints dry and the camera stops rolling.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Unlock the secrets to connecting with your true clientele as I unravel the myth of the 'ideal customer avatar' and introduce you to 'Clare.'
In this episode, I share stories and wisdom from my 'Contented' course to help you identify and attract the real, authentic customers you're meant to serve. Say goodbye to chasing after the perfect customer and hello to creating content that resonates deeply with the Clare's of your world.
You'll learn the power of targeted hashtags, the art of authentic interactions, and the magic of testimonials that strike a chord with your audience. It's not just a numbers game; it's about forging meaningful connections that help your business flourish. We'll reveal how polling and engaging with your customers can provide both qualitative and quantitative data that's pure gold for your marketing strategies.
This episode is a treasure trove of insights for anyone tired of cookie-cutter marketing approaches and eager to embrace the intricate reality of their customer base.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Have you ever uncovered a hidden treasure in the least expected place? That's what happened to me when I realised that the simple act of journaling could revolutionise the way I approached business strategy and personal growth.
In this episode of M Path, I share 10 powerful journaling prompts tailored to unlock the entrepreneurial spirit within you. Together, we'll explore the bedrock of your mission and unravel the emotional tapestry that connects you to your customers. Each prompt is a stepping stone towards ensuring that your professional journey aligns with your true intentions and resonates deeply with your aspirations.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
Have you ever opened your Instagram app and felt like you've stumbled into a digital maze? Do you think Instagram stories are just for casual updates? Think again!
In this episode, I share my secrets on how you can turn your Instagram into captivating mini brochures for your brand. I'll share how, by utilising Instagram stories, you can build genuine connections and bring your audience into your daily rhythm.
Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.
M Path is produced and managed by Urban Podcasts.
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