Madcasts Archive - MadPipe

Madcasts Archive - MadPipe

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Madcasts Archive - MadPipe episodes

  • Put Spoken Media in Your Strategy
    Content marketing diverse not only because of the message, but also the medium. Video, audio casting, images, and text all play a role in a fully fleshed out marketing strategy. With the emphasis on blogging, 'spoken media' can sometimes take a back seat, and maybe that's a mistake. Terri Trespicio explains what it takes to be successful with 'spoken media'.
    28 min
  • Tell Your Story with PR Marketing

    It’s  perhaps more important than ever to do effective PR with your business. Search has become overly competitive and penalizes shortcuts. Paid media costs are skyrocketing. Brand mentions count as implied links, and if you’re a disruptor with a story, a killer placement or few can mean boots through the door. Hansa Bergwall runs Mira ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Tell Your Story with PR Marketing
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    29 min
  • Public Relations and Finding Your Story
    PR is more than a press release; it's finding your story and getting it in front of an audience. Hansa Bergwall explains how PR works, and how businesses who are disrupting their markets can benefit from PR.
    29 min
  • Partner With Other Businesses to Generate Referrals

    Your marketing is too important to take on alone. One important step is getting a digital strategist like MadPipe. Another is partnering with other professionals across multiple industries. Generating referrals is about collaboration, trust, and commitment to a process. Jeff Nolan, residential real estate agent with Corcoran founded BNI 45 in Manhattan, a referral marketing group ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Partner With Other Businesses to Generate Referrals
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    35 min
  • Grow Business with Referral Marketing
    Going it alone ensures your business stays in a silo. Partnering with other professionals to generate referrals can create incredible opportunities. Jeff Nolan explains effective referral marketing.
    35 min
  • Put Your Brand Where it Counts with Promo Products

    Your brand needs a home, but it doesn’t need to STAY home. A brand travels, from hand to hand, eyeball to eyeball, and through word of mouth. Promotional products are the vehicles on that brand marketing highway, but selecting the right product that fits the company ethos and the marketing purpose requires more than a ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Put Your Brand Where it Counts with Promo Products
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    24 min
  • Craft a Website to Prioritize Your Business Goals

    You aren’t a web designer, and you don’t need to be. You do need to make your web design adhere to your business objectives. That leads to an overall marketing strategy, which leads to content and a certain user experience that suggests a design. It may sound complicated, but it really isn’t; the conversation is ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Craft a Website to Prioritize Your Business Goals
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    32 min
  • Wow Your Marketing Audience With Authentic Communication

    The quintessential element of effective marketing is communication. The content of our event marketing, such as panel discussions and presentations, videos and webinars, and blogging and social media, involves a particular art form – that of communicating confidently and effectively. Taren Sterry is a professional speaker, Communications Coach, and Team-building Coach based in New York City. ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Wow Your Marketing Audience With Authentic Communication
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    26 min
  • Convert Your Audience With Stunning Marketing Content

    Your business copy, web copy, and other content depend on the written word, even if it’s video or multimedia. Whether copy converts or leaves the audience feeling flat depends on getting into their headspace, with intuition. The missing piece in your content strategy might be enough to turn an otherwise compelling web or print presentation into ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Convert Your Audience With Stunning Marketing Content
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    31 min
  • Create Authentic Marketing Conversations with Photography

    An authentic conversation with clients starts BEFORE they read your web copy or social post. It starts with the visual context that content fills. A stock image, portrait photo, or random background may not be the way to go, if you’re trying to connect with potential clientele. Ed Lefkowicz is a marketing photographer in the ... Read more

    © MadPipe. All rights reserved.

    Authored by: Daniel DiGriz
    Original Post: Create Authentic Marketing Conversations with Photography
    Original Blog: MadPipe
    Original Site: MadPipe - Everything Flows to Your Door®

    16 min

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