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John Giffen is an award-winning real estate broker, manager, agent, author, and real estate educator. He is Director of Broker Operations for Benchmark Realty, LLC, one of the fastest-growing independent real estate companies in North America. He holds numerous industry designations and certifications, including the Certified Real Estate Brokerage Manager (CRB) and Certified Residential Specialist (CRS) designations from the National Association of REALTORS® and the GRI (Graduate, REALTOR® Institute) designation from Tennessee REALTORS®. He also has earned the Certified Distance Education Instructor (CDEI) designation from the International Distance Education Certification Center affiliated with the Association of Real Estate License Law Officials (ARELLO).
John is a Tennessee Real Estate Commission-approved course provider and instructor, as well as the author of several continuing education courses on real estate contracts, agency, licensing issues, buyer representation, property marketing, real estate ethics, transaction behavior, and real estate business development. He works closely with Tennessee REALTORS® and other state-approved real estate providers in developing new courses for license renewal.
John consults with two of the largest distance education providers in the country assisting them with curriculum design and development. He has authored the Tennessee REALTORS® Residential, Commercial, and Principal Broker Core courses required for license renewal in Tennessee. In 2014, John was named “REALTOR® of the Year” by the Williamson County Association of REALTORS®. He is a multimillion-dollar REALTOR® and has earned numerous awards and accolades for his sales production over the years, including “Rookie of the Year” by his first real estate brokerage.
His book “Do You Have a Minute? An Award-Winning Real Estate Managing Broker Reveals Keys for Industry Success” was recently released in paperback and audio formats and is available on Amazon.com and at select book stores. He also writes a bi-monthly column for Inman News, the leading source for real estate news and information, where he explores various industry topics impacting REALTORS® and managing brokers. You can read his column at www.Inman.com.
http://johngiffen.com/
https://doyouhaveaminutebook.com/
How To Successfully Build & Launch a Local Real Estate Agent Brand in 2019?
Tonya Eberhart is the founder of BrandFace® and the author of four books on personal branding. Tonya’s humble career began while selling vacuum cleaners door to door to pay her way through college. That led to a job in radio, where she observed local business owners who were featured in their own advertising and positioned as local celebrities in the market. That’s when she realized the power that personal branding has on a business. Almost two decades and many successful brands later, she founded BrandFace®, a personal branding firm comprised of a book series, training series and speaking series that is designed to help real estate agents differentiate themselves.
Michael Carr is America’s Top Selling Real Estate Auctioneer and the Abundant Life Broker. During his 26 years of experience, he has been actively involved in over 74,000 transactions and licensed in as many as 27 states in the continental U.S. as a broker and an auctioneer.. Michael first met Tonya in 2013 when he became a client. He immediately put her exclusive personal branding concepts to work at his own brokerage, and as a result, his business quadrupled over the next year. On the heels of that success, they decided to co-author BrandFace® for Real Estate Professionals, which became a #1 international bestseller on Amazon. And today, he is a partner and COO of BrandFace®.
Their mantra is, “People don’t do business with a logo. They do business with a person.”
http://brandfacestar.com/
Host Jonathan Denwood & Robert Newman
www.Mail-Right.com
https://inboundrem.com
How To Choose The Right Online Marketing Platform For you The Real Estate Agent
Both me and Robert have a discussion, this week, on why so many real estate agents are totally confused when it comes to all the online marketing platforms that are on the marketing at the present moment and how to choose the right one for your needs.
#realestateagents
#onlinemarketing
#Realestateagentwebsites
There's a lot of choices when it comes to brokerages from the national real estate franchises, to large regional privately owned to small boutique brokerages then we have small local power teams of four to five agents with a lead generating lead agent.
The landscape is really changing in the brokerage area with a lot more options for the agent which is great but also make choosing the right brokerages more confusing. In this episode of The Mail-Right Show, we try and give some clear advice on what might be the best option for you depends on where you are in your real estate career.
Jonathan Denwood The founder of the Mail-Right Show
https://www.mail-right.com
Robert Newman co-host of the Mail-Right Show
https://inboundrem.com
Over the years I have owned several businesses ranging from Paintball to Dating Services to an Internet Company and finally ended up in Real Estate. This is where I have found my calling. I started in Real Estate in 2001 and quickly shot up to number 1 in my office after my second year in the business.
After creating a unique business model, using the Internet, I opened Tropical Realty of Suntree in March 2005 which has thrived since its start. Through June of 2009, TRS currently has grown from 6 Agents to 27 Agents and the number 1 Real Estate office out of 500 offices in Brevard County in buyer transactions. In 2010 we achieved 329 transactions as a result of our Internet programs.
http://www.brevardbeachhomes.com/
We have a great discussion connected to why if you are a real estate agent that you setup and use every-day your Google Business Page its a totally FREE Google service that will allow you to compete with the big guys like Zillow in your local market. Its quite amazing however so many agents don't understand and don't use Google Business pages please don't be one of these agents listen to the show and then set-up and use your GBP!
#Realestateagents
#Googlebusinesspages
#localmarketing
Bradley Benner is a self-proclaimed addict when it comes to digital marketing. He’s the co-founder of Semantic Mastery, as well as owner/founder of Big Bamboo Marketing. With a unique skill set, Bradley provides digital marketers and business owners with the tools, training, and insights they need to make more money, get better clients, and work less. Together with his team at Semantic Mastery, Bradley consistently delivers proven, real-world results-oriented training and business development tools. Bradley is here today to share actionable tips and tricks to help you navigate the semantic web and optimize your digital marketing efforts so that you can make more money and get better clients by working smarter, not harder.
https://semanticmastery.com/
https://bigbamboomarketing.com/
We Discuss Audiencetown Real Estate Audience Platform
Before founding Audience Town, Ed spent 20 years working for leading media, advertising technology, data, and mobile companies including Quest Magazine, The New York Times, Undertone, The Rubicon Project, Dun & Bradstreet, and Kargo.
Ed lives in New Jersey with his wife (look for Landis below) and three young children. He studied English Literature and Communications & Media Management at Fordham University in New York City, where he continues to teach digital media and programmatic advertising courses part-time.
https://www.audiencetown.com/team
We Interview One of Dallas Leading Luxury Property Agents
As of one of Dallas' most aggressive real estate magnates in the making, Chris D. Bentley has built his reputation upon surpassing client expectations. Having sold millions of dollars’ worth of homes during his 16+ year career, 50% of Chris’s business has consisted of repeat and referral clients and the other 50% from social media exposure.
Specializing in the most elite properties in the Dallas-Fort Worth area, Chris epitomizes integrity, energy, hard, work, and excellent customer service in every detail of the real estate transaction. He has been featured and recognized by D Magazine as one of the magazine’s Best Realtors in Dallas (2017, 2018) and as one of the most followed Realtors on social media (currently 13th). Chris continues to provide savvy marketing strategies and unparalleled client service to his real estate clients to this day.
When Chris isn’t working, he can be spotted at many of the networking and charity events in the area. He’s the creator and organizer of, Plano Socialites, a local business networking Facebook group of over 3,700 members.
Trained and inspired by his trusted colleagues, Chris has made a high level commitment to his real estate education. He continually challenges himself to bringing the best knowledge and service to his clients. Focusing on his customers, Chris has built a successful real estate career by providing clients with five star-worthy service that goes far beyond the selling or purchasing of a home.
https://rogershealy.com/
http://zippycontent.com/chrisdbentley/
We interview the queen of Instagram Sue B Zimmerman who is seen as one of the leading experts on Instagram marketing strategies, we discuss everything to do with Instagram with a clear focus on how real estate agents can really use this great social media platform to market themselves in their local markets.
Sue B Bio
Before I started teaching online, I had a retail shop, SueB.Do. While a success at face value - the schedule was nothing short of a constant marathon. I spent hours a week merchandising the store, taking inventory and ordering stock. In my ‘free time’ I would work 14 hours days driving to local towns at sunrise and setting up ‘pop-up’ tents at local craft fairs. I was doing 'pop-ups' for my store LONG before it was something trendy for brands big cities...I'm looking at you All Birds!
I THOUGHT I had freedom because I was working for myself. And I THOUGHT I had flexibility because I set the schedule. But in reality, I was probably working far too many hours for the income I was bringing in...and a slave to a minivan full of beach tunics and bracelets that needed to be sold before the New England leaves changed in the fall.
Sue Zimmerman
https://suebzimmerman.com/
From the publisher's feed