Main and Mulberry: Grindstone

Social Selling is essential for small business success! Grindstone's next guest and Social Selling Expert, Phil Gerbyshak, shares his top takeaways for businesses to leverage social media and build better customer relationships.

This episode of the Grindstone features Carolyn Michael-Banks, owner of A Tour Of Possibilities LLC, and her journey of gritty pivots to build a unique business that creates moving experiences for its customers.

P is for Pivot. On this episode of the Grindstone, America's #1 Small Business Expert, Melinda Emerson, talks about the critical pivots needed to stay relevant to today's customers and how to set up your business to thrive!

This week, Shawn talks with Medford Roofing President Meghan Medford. Meghan shares how she built a successful commercial roofing business by leveraging her employees' talents and workplace culture as key points of differentiation.

When you narrow your niche, then you can scale! We're meeting with Davina Frederick, CEO and Founder at Wealthy Woman Lawyer, who doubled down on her business niche to skyrocket her results.

What's your small business "secret sauce?" Today, we're meeting with Kim Garmon Hummel, Founder and Chief Growth Guide at Sauce Marketing. We'll ask Kim how she found her small business voice and brand, and discuss what you can do to grow smarter!

Meet Courtney Segal, our featured guest and owner of a local women's fitness studio in Germantown, TN - Delta Life Fitness. If her supportive community is any indication, Courtney has it figured out. We asked her about her sales strategy and processes, and she shares incredible insights into how she has retained loyal members and grown her studio - all in the face of the worst challenge a fledgling business could encounter.

There's no going back to the way you used to operate... In today's marketplace, mom-and-pop shops are competing with large, e-commerce retailers like Amazon, and the pandemic has changed buyer behaviors and expectations. How can local retailers custom-tailor their customers' experience to compete and even outdo larger outfits?

Is it harder to do business with a small business? Selling Expert Shawn Karol Sandy explains how local businesses are making it too hard for their customers and what they can do about it.

Looking for employees? Selling will save you! Restaurants and small business employers everywhere are desperately looking for employees, but how can they compete to recruit and hire in these challenging times? Selling Expert Shawn Karol Sandy outlines some smart, competitive selling strategies that small businesses can use to attract awesome employees - right now.