Think you know what your audience wants? This week's guest might change your perspective entirely. Moody Jones, GM of Disposable Records under EMPIRE, shares crucial insights about understanding how people actually experience music - insights that have helped his label generate over 20 million streams and launch careers across 10 countries.

From smuggling illegal CDs in Saudi Arabia to running a successful label, Moody's unique journey offers a fresh perspective on what really matters in today's music industry. If you're struggling to connect with audiences or wondering why your releases aren't getting traction, this conversation will help you understand what you might be missing.

Key Takeaways:

• Why understanding WHERE people listen is as important as WHAT they're listening to
• How to identify which contexts your music works best in
• The importance of experiencing music from your audience's perspective
• Why stepping away from the industry made him a better label executive
• How cultural shifts affect music preferences (and how to capitalize on them)
• The real reason some music connects more easily than others
• Why accessibility doesn't mean compromising artistry 

Ready to level up your music career? Join my artist development program on Patreon for exclusive content and direct access to industry expertise: https://patreon.com/oliviamancuso

Want to learn more about Disposable Records? Follow @disposablerecs on Instagram.

Stop making music in a vacuum. Hit play now to learn how understanding your audience's experience could be the key to your success in electronic music.

Connect with me: instagram.com/oliviamancuso__
Connect with Moody: instagram.com/moodyjones

Video Editor/Audio Engineer: James Fixx