Business Strategies for Increasing Revenue and Rrofits.

Key Takeaways

• Brent Hultman's Kairos Profit Coach system uses 22 specific strategies to increase business throughput and revenue
• Competing on price is a "race to the bottom" - businesses should focus on communicating unique value to ideal clients
• Small businesses can often find $100k+ in additional annual revenue by optimizing expenses and operations
• Having clarity on ideal clients and their key problems allows businesses to charge more while being perceived as the value leader

Topics Brent's Background and Business Approach

• Decades of experience in entrepreneurship, business coaching, and leadership development
• Pivoted during COVID from team/leadership focus to profit coaching system
• Uses 22 specific strategies to increase business throughput and revenue
• Looks at whole business picture vs just leads/marketing

Defining Ideal Clients and Unique Value Proposition

• Avoid "Me Too" marketing that sounds like competitors
• Create clear "Position of Market Dominance" statement
• Example: Cell phone store targeting seniors with simple, frustration-free phones
• Use formula: Captivate (headline), Fascinate (sub-headline), Educate, Close

Avoiding the "Race to the Bottom" on Price

• Many businesses compete solely on price due to lack of differentiation
• This reduces profit margins and is unsustainable long-term
• Instead, clearly communicate unique value to ideal clients
• Can charge higher prices while being perceived as value leader

Finding Hidden Revenue in Small Businesses

• For $1-5M revenue companies, can often find $100k+ additional annual revenue
• Review expenses monthly - look for unused subscriptions, cost overruns, etc.
• Don't try to market like large national brands without the budget
• Focus on clear messaging to ideal clients vs broad, expensive marketing

Maintaining Long-Term Client Relationships

• Ask clients why they do business with you and what they'd like to see
• Consider expanding offerings or strategic partnerships to provide more value
• Be prepared to act on client feedback to show you're listening

Next Steps

• Download Brent's free ebook from KairosProfCoach.com
  
  
• View sample strategy videos on Brent's website
• Consider reaching out to Brent for coaching on implementing profit strategies
• Review your own business expenses and messaging to ideal clients
• Ask your clients for feedback on why they do business with you

Action Items

• Email book cover image + any logo/graphics for show notes to [email protected] by Friday  - WATCH (5 secs)

Learn More... 

Submit your request here:
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Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
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[email protected]

Episode Title: Back to School Greeting & 30 Years of Make the Grade
Host: Dr. Steven Greene

Podcast: mAke the grAde – Empowering Students & Families 🔑 

In this special Back to School episode, Dr. Steven Greene shares encouragement and perspective as students and families prepare for a new academic year. Whether you’re moving from elementary to middle school, middle school to high school, or starting college, this is a time of excitement, challenges, and fresh opportunities. Dr. Greene also celebrates a major milestone — 30 years since Make the Grade was founded (September 1, 1995). With three decades of experience helping students succeed, he reflects on the mission that continues to drive his work: empowering learners, supporting families, and building confidence through personalized education and mentorship. 🎧

What You’ll Learn in This Episode

• Why back-to-school season is both exciting and challenging.
• Encouragement for students transitioning to new schools or tougher classes.
• The importance of friendship, support, and resilience in academic success.
• A look back at the founding of Make the Grade and its 30-year legacy.
• Dr. Greene’s passion for helping students and families thrive in education.

📌 Key Quotes

• “It’s an exciting time of year — a new start for everybody.”
• “Maybe you’re a little intimidated, you’re taking some tougher classes, but we’re here to support you.”
• “Make the Grade was founded September 1, 1995. That’s 30 years of helping students and families succeed.”

🔗 Resources & Links

• Learn more: mAke the grAde Website
• Connect with Dr. Steven Greene on LinkedIn
• Book: Maximum Education (available on Amazon)

✅ Call to Action:   

If you’re a parent or student gearing up for the new school year, remember — you don’t have to do it alone. Reach out to Make the GrAde for support, resources, and proven strategies to help you succeed.

Reach mAke the grAde at 2158087674.  

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Podcast interview with Dr. Neja Zupan on
Energy Frequency Alignment and Transformation

Key Takeaways

• Dr. Zupan overcame cancer and transformed her life through energy frequency practices
• She teaches a 5-level approach: physical, emotional, mental, energetic, and spiritual alignment
• Elevating one's energy frequency can lead to personal and professional breakthroughs
• Practices like somatic awareness and ancestral pattern recognition aid transformation

Dr. Zupan's Background and Transformation

• Diagnosed with aggressive cancer, given 5% chance of survival
• Used illness as catalyst for complete life reconstruction over 3 years
• Transformed from lower social class background to internationally recognized entrepreneur
• Now teaches others to elevate energy frequency for personal/professional growth

Energy Frequency Concept

• Different emotions/states correlate to measurable energy frequencies (e.g. shame ~20 Hz, enlightenment 700+ Hz)
• Goal is to identify and overcome low-frequency states stuck in body/mind
• Replace with high-frequency states like peace, joy through embodiment practices
• Not just positive thinking, but fully embodying higher frequencies

Application to Business/Relationships

• Low frequency states (anger, jealousy) hinder problem-solving and collaboration
• High frequency states enable seeking alignment and win-win solutions
• Strongly embodied high-frequency person can elevate others in interactions
• Practices help unleash potential for business, relationships, health

Dr. Zupan's Approach

• Combines scientific background (PhD, published research) with "advanced science" beyond material level
• Morning practices to initiate highest energy frequency (free e-book available)
• Guided process working on 5 levels: physical, emotional, mental, energetic, spiritual
• Techniques include somatic awareness, decoding body signals, ancestral pattern recognition

Next Steps

• Listeners can download free e-book "7 Steps: Energetic Alignment in Action"
  at highfrequencyenergyformula.com
  
  
• Dr. Zupan invited back for future episodes on transformation journey and maintaining positivity through life challenges
• Listeners encouraged to try energy exercises and examine before/after effects

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Thomas Fisher is the Chief Capital Strategist for Global Catapult.

He is married to his wife Janet and they have seven children between them.

Thomas is a serial entrepreneur and has spent nearly four decades working with entrepreneurs and Sales teams and has always achieved above average results. Today he and his wife are working this founders across North America to help them realize their visions and acquire the funding necessary to make them happen.

Global Catapult specializes in: Sales, Sales Management, Capital Fundraising Strategies and Marketing

What it takes for a startup to raise capital;
the ideal length of time it takes to raise capital;
The do’s and don’t’s of capital raising;
Common misconceptions founders make when raising capital. etc.

What makes Global Catapult’s approach and process to helping founders raise capital unique?

What is the ideal client for Global Catapult?

Do you have anything that you would like to give to our audience today?

Thomas Fisher is the Chief Capital Strategist for Global Catapult. 
[email protected]
4164552459
http://linkedin.com/in/thomas-fisher-174227327

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

The student Entrepreneur Academy (SEA):

A 12 week hands on and practical curriculum which gives student the framework they need to learn communications skills, personal branding skills, networking skills, sales skills, presentation skills and more...

There is a live interactive professional networking component partnering with NRG Professional Networking group, founded by Michael Weiner.

Learn more:  http://www.studententrepreneur.academy

The goal is to help 10 000 new entrepreneurs get started.

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Bio:Richard Richardson—widely known as “RicheRich”—is a strategist, storyteller, and business architect with a passion for unlocking potential. As the founder and Chief Equity Officer of RicheRich LLC, he has built a dynamic agency grounded in data, creativity, and deeply held values. But behind the professional success is a story of grit, curiosity, and purpose.His early career included pivotal roles in sales, branding, and business development, where he gained firsthand insight into market dynamics and human psychology. But Richard always knew he was destined to build something of his own—something meaningful, strategic, and legacy-driven. In 2021, he restructured RicheRich LLC, as a boutique agency that specializes in transforming brands through tailored strategy, data insights, and creative storytelling. The company’s foundation rests on the acronym PASSION—Partnership, Articulation, Sustainability, Solutions, Integrity, Optimism, and Nostalgia—which also mirrors Richard’s own leadership style. Richard’s approach to business is simple but powerful: “The right strategy doesn’t just solve problems—it unlocks new possibilities.” This mindset has fueled the growth of RicheRich LLC and empowered countless brands to redefine their presence, amplify their voices, and scale with clarity and purpose. Connection information: Richard [email protected](305) 302-1201www.richerich.comwww.linkedin.com/in/richerich Take advantage of this promotion: $500 off first invoice of $1000+

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Linkedin is one of the largest social media platforms in the world with over 1.3 Billion users. This is a LOT of prospects and potential connections and leads.. .IF you know how to connect, interact and build relationships.. which lead to sales.In this episode you will learn:business tipsHow to leverage Linkedin to build relationships and close salesbusiness philosophybusiness best practicesInsider secrets to successAbout our Guest: Joe Apfelbaum has trained over 1000 companies on how to leverage LinkedIn over the past 3 years and most recently how to use AI for business development and marketing. He is a digital marketing expert and the CEO of a marketing Agency that has been ranked on the INC5000 as one of the fastest growing private companies in the US. He is the author of 5 books including his most recent book High Energy Networking. He is the founder of an AI assistant for LinkedIn, a software he developed with his team to help LinkedIn users maximize the platform and save time using an AI that learns your voice and can help craft comments and content. When he is not on stages all over the world inspiring and educating professionals he spends time with his 5 children rollerblading and rapping in Hillside, NJ.VIEW RECORDING - 54 mins (No highlights)Meeting PurposePodcast interview with Joe Apfelbaum to discuss LinkedIn strategies, AI tools, and entrepreneurial success principles.Key Takeaways

• Success requires the right beliefs, strategy, and consistent action, not just skills
• Having conversations (5/day) is crucial for networking and business growth on LinkedIn
• Joe is developing an AI sales assistant to automate outreach and meeting booking
• Investing in yourself, finding mentors, and joining supportive communities accelerates success

TopicsJoe's Entrepreneurial Journey

• Started 25 years ago with limited skills but a desire to make a difference
• Realized beliefs are more important than skills for success
• Wrote unpublished book "From Average Joe to CEO, The Seven Stages to Seven Figures"
• Learned importance of strategy after watching mother's business struggles
• Achieved Inc. 500 ranking (#178) for fast company growth

LinkedIn and Networking Strategies

• 60% of LinkedIn users rarely log in or engage actively
• Key focus: Have 5 conversations per day (1000/year) with connections
• Three crucial elements: Exposure, Credibility, and Meetings
• Emphasizes importance of follow-up after events/webinars
• Recommends "Prospect by Interview" technique for lead generation

AI Tools and Future Plans

• Developing AI assistant for LinkedIn with agenda capabilities
• Features include web scouring, personality analysis, and automated outreach
• Goal: Create ecosystem where AI agents handle entire sales process
• Exploring commission-based model for AI-driven sales

Success Principles

• "You can only grow your business as much as you grow yourself"
• Importance of having the right plan, people, and promise
• Advocates for investing in courses, mentors, and repeated learning
• Emphasizes action: "Results come from action" (fortune cookie wisdom)

Personal Insights

• Favorite color: Green
• Favorite food: Tomatoes
• Music preference: Classic rap (e.g., Biggie)
• Hobbies: Rollerblading, running, nature, plant medicine, personal development
• Admires Tony Robbins as podcast host/interviewer

Next Steps

• Steve to post question in community: "How to go from greeting to meeting on LinkedIn?"
• Joe to provide thoughtful answer on transitioning from connection to phone call
• Steve to implement "5 conversations per day" strategy for e-book clients
• Joe and Steve to reconnect for webinar presentation at 3:30 PM
• Steve to consider leveraging Joe's community of 1000 people for potential e-book clients

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Ep 166 - Victoria Musquies - the " Business by Referral Blueprint" and how it will change the way you networkDo you know there are 5 stages of awareness - (per Eugene Schwartz)

1. Unaware
2. Problem aware
3. Solution seeking
4. Solution aware
5. Ready to solve the problem

Learn about Victoria has a fantastic program: Business by Referral Blueprint. She provides Referrals on Demand for her clients and protogees. She expains why just networking does not work because people do what they see. One needs to have systems and processes to have sustained success. She discusses her system and her Business By Referral Blueprint in this high energy episode.

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Ep 165 - Dr Steve and the Profit Servant host: How to pHix your health with Nicki Remple Listen to the powerful and inspiring story as told by Nicki herself. Her journey to health and well being via belief, faith, teamwork and persistent consistent effort. She shares her passion for her product line and its products, including the center piece, pHix, as well as her commitment to supporting and helping the individuals on her team via daily meetings, strategy and educational meetings.

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]

Ep 164 - Dr Steve and Profit Servant - Networking - How much is the right amount?This is a discussion of how community leaders chose projects and the criteria used to evaluate these programs. There are SO many options, and yet, how does anyone know what is quality, what is all 'sizzle and no steak' and which are built to last? There may not be a magic bullet formula but there are proven means and methods of evaluation that are shared in this candid discussion.Meeting PurposeDiscuss the speakers' experiences in network marketing, cryptocurrency, and wellness industries, and their plans for future content creation. 

Key Takeaways:

• The speakers emphasize servant leadership and education in their approach to network marketing and cryptocurrency projects
• They've been involved in various programs (e.g., Novatec, GSP) and are currently exploring new opportunities in blockchain, tokenization, and wellness
• They plan to launch a podcast series covering diverse topics, including their personal experiences and insights from guest speakers
• The speakers stress the importance of research, patience, and maintaining a positive attitude when exploring new opportunities in high-risk spaces

TopicsPersonal Background and Journey

• Speaker (mAke the grAde) started learning about computers at age 54 to supplement income
• Explored cryptocurrency and health products around 2017
• Began sharing experiences publicly, attracting followers
• Started the Profit Servant Group, focusing on servant leadership
• Connected with Dr. Stephen Green, who has a similar mentality with the Green Group

Approach to Network Marketing and Cryptocurrency

• Prioritize understanding programs before promoting them (e.g., observed Novatec for 3-4 months before sharing)
• Acknowledge the high-risk nature of programs offering significant returns (3-10% weekly)
• Emphasize the importance of leadership and timing in program success
• Cultivate relationships with high-level individuals in various programs for better access and insights

Current Focus Areas

• Wellness industry: Exploring technological advancements in health products
• Blockchain and tokenization: Potential $30 trillion market in 2-3 years
• Specific projects mentioned: INA, TSC, DAMREP, Texit
• Improved regulatory environment: Increasing collaboration between crypto projects and U.S. regulatory bodies

Content Creation Plans

• Launching a podcast series covering various topics
• Will feature personal stories, guest speakers, and insights on new technologies
• Aim to provide valuable information to baby boomers and other followers
• Already recorded some episodes and scheduling more guests

Key Principles and Advice

• Focus on building relationships and supporting community members
• Advocate for education, research, and risk management in high-risk spaces
• Emphasize the "Four P's": Patience, Plug-in, Persistence, and Positivity
• Encourage getting educated about new opportunities without overcommitting financially

Learn More... 

Submit your request here:
I want to be on the mAke the grAde Experience Podcast

Check out all that Dr Greene offers: 
http//:www.makethegrade.net

Entrepreneurial Opportunities: 
I want to be an entrepreneur

The Student Entrepreneur Academy
The Student Entrepreneur Academy

Reach Dr Steve directly: 
[email protected]