Host: Kate O'Moore, founder of MAKER.
Guest: Rachel Duffy, co-founder of Farrelly Co.
In this episode, Kate discusses the nuances of building a brand with Rachel Duffy. The conversation emphasises that branding goes beyond logos, highlighting the importance of trust, reputation, and consistency in establishing a strong brand identity.The discussion highlights the significance of every brand detail and interaction in creating a lasting impression and building a cohesive brand identity. Farrelly Co.'s dedication to quality and professionalism sets them apart in the industry, aiming to create something bigger.