In this conversation Carlo and Shana discuss, amongst other things, art practices, unrequited love, family tragedy, rebounding from failure, Jaques Cousteau, patenting McDonald's Golden Arches and Hugh Heffner's Playboy logo, and social impact. Shana gives a very personal, visceral and searingly honest insight into her life, her love of travel and cultural exploration and how she has switched her professional focus from personal goals to supporting emergent businesses seeking to effect socially progressive and positive change in the world.