AI in Marketing

Malicious Chrome Extensions, Omnicom's Omni Launch, and AI's Impact on Software Development


Listen Later

In this episode, we delve into the latest cybersecurity breach involving malicious Google Chrome extensions that have compromised the data of nearly 900,000 users by mimicking legitimate AI-powered tools. Security researchers at Ox Security have uncovered these extensions, which were designed to exfiltrate user data from popular large language models like ChatGPT and DeepSeek.

We also explore Omnicom's launch of the next generation of its marketing intelligence platform, Omni, which integrates data, media, creativity, and AI to enhance marketing and sales strategies.

Retail media networks are becoming central to advertising strategies, using first-party data and AI to enhance personalization and performance measurement, as discussed by executives from Target, Meta, and Oura at a CES panel.

Paul Irving from GTMfund emphasizes the importance of innovative distribution strategies for AI-driven startups, highlighting the need for creative, data-driven approaches to reach customers.

Adam Kiefaber of Worldpay discusses the importance of aligning PR content with audience expectations to enhance thought leadership and build global influence.

We also examine the mixed feelings among workers regarding AI's impact on productivity, particularly in software development, where tools like Anthropic's Claude Code and OpenAI's Codex are revolutionizing the field.

Finally, researchers from Tsinghua University and Peking University have developed DrugCLIP, an AI-driven screening program designed to accelerate drug discovery by efficiently scanning the druggable genome for potential ligands.

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Start your VoiceStream free trial today!

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.
Start your VoiceStream free trial today!
📚 Sources:
  • https://www.darkreading.com/cloud-security/fake-ai-chrome-extensions-steal-900k-users-data
  • https://martechseries.com/predictive-ai/ai-platforms-machine-learning/omnicom-unveils-the-new-omni-an-ai-driven-marketing-intelligence-platform-delivering-measurable-sales-growth-for-brands/
  • https://www.pymnts.com/news/retail/2026/retail-media-networks-turn-data-and-ai-into-growth-engines/
  • https://techcrunch.com/2026/01/08/gtmfund-has-rewritten-the-distribution-playbook-for-the-ai-era/
  • https://www.prdaily.com/turning-thought-leadership-into-global-influence/
  • https://fortune.com/2026/01/08/ai-is-boosting-productivity-heres-why-some-workers-feel-a-sense-of-loss/
  • https://cen.acs.org/pharmaceuticals/drug-discovery/AI-screening-method-speed-drug/104/web/2026/01
  • ...more
    View all episodesView all episodes
    Download on the App Store

    AI in MarketingBy Stan Berteloot

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    2 ratings


    More shows like AI in Marketing

    View all
    Planet Money by NPR

    Planet Money

    30,814 Listeners

    20/20 by ABC News

    20/20

    11,911 Listeners

    The Daily by The New York Times

    The Daily

    112,664 Listeners

    FT News Briefing by Financial Times

    FT News Briefing

    649 Listeners

    Back in America by Stan Berteloot

    Back in America

    36 Listeners

    Hard Fork by The New York Times

    Hard Fork

    5,531 Listeners

    The Artificial Intelligence Show by Paul Roetzer and Mike Kaput

    The Artificial Intelligence Show

    202 Listeners

    Ukraine: The Latest by The Telegraph

    Ukraine: The Latest

    1,855 Listeners

    The AI Daily Brief: Artificial Intelligence News and Analysis by Nathaniel Whittemore

    The AI Daily Brief: Artificial Intelligence News and Analysis

    633 Listeners

    Data Management Briefing by DMI

    Data Management Briefing

    0 Listeners

    Global News Today | 2 Min News | The Daily News Now! by The Daily News Now!

    Global News Today | 2 Min News | The Daily News Now!

    0 Listeners