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Today’s discussion focuses on the impactful concept of a "New You Day," encouraging listeners to embrace every day as a chance for growth and transformation. The episode highlights the importance of small daily disciplines over lofty resolutions and shares a personal health journey that underscores the power of mindset. 
• Encouragement to reset goals with a New You Day approach 
• Overview of the Slight Edge and its importance 
• Personal health challenge experience and transformation 
• Tiny disciplines leading to significant changes 
• Reflections on body image and motivation 
• Discussion of language and mindset around weight loss 
• Plans for daily broadcasts and listener engagement

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

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Episode Release: January 1st, 2025

Key Topics:

• Moving beyond traditional New Year's Resolutions
• Implementing effective time management strategies
• Turning knowledge and passion into side hustles
• Tax benefits of home-based businesses
• Importance of building an email list

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Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

🔗 Connect with me:
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📩 Join the Insider’s Newsletter!
Visit WesWyatt.com and scroll down to enter your name and email. Stay in the loop with exclusive insights!

💬 Have questions?
Use the chat feature on the bottom right of WesWyatt.com—I don’t monitor it live, but I’ll get back to you promptly.

🔹 Disclaimer: Before acting on ANY information shared, please visit WesWyatt.com/disclaimer.

Send us a text

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

🔗 Connect with me:
Facebook | X | Instagram | LinkedIn

📩 Join the Insider’s Newsletter!
Visit WesWyatt.com and scroll down to enter your name and email. Stay in the loop with exclusive insights!

💬 Have questions?
Use the chat feature on the bottom right of WesWyatt.com—I don’t monitor it live, but I’ll get back to you promptly.

🔹 Disclaimer: Before acting on ANY information shared, please visit WesWyatt.com/disclaimer.

Send us a text

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

🔗 Connect with me:
Facebook | X | Instagram | LinkedIn

📩 Join the Insider’s Newsletter!
Visit WesWyatt.com and scroll down to enter your name and email. Stay in the loop with exclusive insights!

💬 Have questions?
Use the chat feature on the bottom right of WesWyatt.com—I don’t monitor it live, but I’ll get back to you promptly.

🔹 Disclaimer: Before acting on ANY information shared, please visit WesWyatt.com/disclaimer.

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I've got something weighing heavily on my mind that I just can't shake off: procrastination. It's a silent dream killer, and today, I'm stepping up to share how it's been affecting me personally. For those who've been following, you might have noticed it's been a hot minute since my last talk – we're talking since the end of October last year, and now we're here in May 2024. Time flies, and it’s high time we address the elephant in the room.

Now, I know sticking to an evergreen content strategy is the norm – keeping things timeless and all. But sometimes, you've just got to break the mold and get real with your audience. So here I am, stutter and all, ready to get down to the nitty gritty. Speaking of getting real, did you know that pushing past 10 podcast episodes puts you in an elite group of podcasters? And here’s a kicker, update your podcast semi-annually, and you’re shining at the top. Surprisingly, I've managed to surpass these milestones, but here comes the irony.

The irony is sharp, considering I preach 'market you first,' yet here I am, trailing behind on my own advice. While I've been committed to delivering weekly episodes for a client, reaching an impressive 230 episodes without fail, my personal progress has been gathering dust since last October. It’s a wake-up call – being the cobbler who walks barefoot is no longer an option.

Reflecting on my journey, there was a time when I triumphed over a personal challenge, losing over 100 pounds and 54 inches. It wasn't easy, and regaining that weight wasn’t part of the plan. Yet, it highlighted an essential truth: energy and persistence conquer all things. Consistency is key, whether it’s losing weight, running a podcast, or any endeavor. It’s about pushing through, market you first, and stay persistent.

So here’s my vow – no more being a shoeless cobbler. Despite my behind-the-scenes diligence for clients, ensuring the train always runs on time, I’ve neglected my own station. But that ends today. I’m stoking a fire in my belly, ready to tackle ambitious goals head-on. This year, I’m writing a book, launching a membership site among other exciting ventures. It’s about embracing discomfort, staying hungry, and adopting the 'third monkey on the ark' mindset as rain clouds loom. Let this be the spark to light a fire under you too.

If there’s one takeaway from all this, let it be the importance of marketing yourself first. It’s a lesson I’ve learned the hard way, but it’s never too late to change course. Stay uncomfortable, stay ambitious, and remember, action begets action. I hope this message ignites a spark within you as it has in me. Keep pushing forward, and until our next chat, have a dynamite day. 

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

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Hello, and welcome to another episode of the 'Market YOU First' Podcast. I'm your host, Wes Wyatt, and today we're diving deep into the core philosophy that drives this show: Market YOU First! You've heard me say, 'I coach clients to sell themselves, NOT what they sell.' Today, we're going to unpack what that means.

Alright, so why 'Market YOU First?' Let's get into it. Today, people are absolutely inundated with products, services, and advertisements. You've got a split second to catch someone's attention. So, how do you make your pitch memorable? Simple. You start with the most unique feature of your offering: YOU. That's right, nobody else can be you, and that's your ultimate edge in the marketplace.

Authenticity is currency. I recently had the opportunity to fly out to Sacramento and meet up with Living Legend and the author of the book series, 'The Closers' - Ben Gay III (Connect and ENGAGE with him on LinkedIn!). During our conversations - I discovered he'd coined a phrase I and thousands of other salespeople and marketers have been saying for years. "People do business with those they know, like, and trust."  When people believe in you, they naturally become interested in what you're selling. I'm not saying the product or service doesn't matter; it does. But the point is people are more likely to trust a brand or buy a product when they feel connected to the person behind it. Your personality, your values, your story—these are not just icing on the cake; they're integral ingredients that make the cake worth eating.

So, the key takeaway is that before you go about marketing your products, services, or whatever else, invest time in marketing YOU. Your audience needs to know who you are, what you stand for, and why you do what you do. And that's what this podcast series is all about. We will explore different strategies, hear from experts, and get into the nitty-gritty of how to effectively 'Market YOU First.'

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

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I recently saw a post by Harry Spaight with the statement,  "Everything that happens is neutral. We choose how we are going to react."

Walter Bradford Cannon is credited with the reactions of Fight, Flight, or Freeze.  

1. Fight: This involves a response where the individual confronts the situation head-on and takes aggressive action to overcome or resolve it. This reaction can be physical, emotional, or mental.
2. Flight: This response involves avoiding or escaping the situation. This can be done through physical or mental means, such as fleeing from a threatening situation or mentally blocking out a difficult problem.
3. Freeze: This reaction involves becoming immobile or paralyzed in response to a situation. This can be a physical response, such as "deer in headlights," or a mental response, such as feeling stuck and unable to take action.

Which one do you usually fall into?   You more than likely take the same path for most situations that occur, but if you're not sure - there are evaluations like DISC that will give you a peek into your behavior.

Also, keep in mind that not all situations are the same.  For instance, the way you behave 99% of the time might change if someone was pointing a loaded gun at you.  Other factors that could play into the mix are temperature, financial situation, mood, and urgency - to name a few.  Because of this, there are innumerable combinations of reactions that could occur.

Hopefully, most of us will avoid the Flight and Freeze - but how we react within Fight is what what we're concerned with.

With all of the above considered - I want to go back to Harry's statement about everything being neutral.  So many things in life are out of our control.  Barring the factors mentioned above - wouldn't it be nice to be firmly in control of your reactions?
 
Let me give you an example of something from my childhood.  A family friend of ours had just purchased a new bass boat.  His son and I took it out one afternoon - and while zigging and zagging in it, the seat I was on snapped off at the base.  Had we been on a river that led out of the state - we would have cut ties and been gone!  Instead, we had to go back to the dock and explain why the brand-new boat was damaged.  We showed his dad what happened, and he loudly asked, "DID YOU BREAK IT ON PURPOSE?!?"  Scared to death, we answered no.  He shrugged and said, "OK."  I KNOW at that moment he probably wanted to strangle both of us and fill the air with a lovely variety of swear words - but he didn't.

I'm not suggesting you go completely zen with every situation you encounter.  But

Have a DYNAMITE 🧨 day!

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Part of the Market YOU First Mentality is knowing your worth and NOT giving people discounts on it!

I recently had someone repeatedly reach out to me and a business partner wanting to connect.  My business partner spoke to them first, so I knew they weren't a BOT or someone with an ulterior motive like talking about Cryptocurrency Mining or their Billionaire Uncle that needs a contact in the U.S. to accept millions of dollars.

For the record, I'm not trying to come off as holier than thou, guilty of never having missed an appointment, or someone should feel lucky getting to talk with me.   This person repeatedly badgered me about engaging.  

I messaged them the first time so they'd know I was in the room ready to go (1:50p for a 2:00p Meeting).  They responded by saying, "Sorry for the late notice, is it possible to reschedule? I’m unexpectedly running errands."  Unexpectedly?

After they'd badgered me, I was NOT happy, as I'd stayed home and hadn't done anything to meet with them.  Reluctantly - I later agreed to reschedule.  After all - life happens, right?!?

I rescheduled for the following Wednesday.  They confirm and say, "That works."  I jokingly (Not really) respond, "NO errands this time!"  To which they respond, "I’ll be home!"  Later that afternoon, I got the message, "Does Tuesday work for you? I just remembered a webinar I had told the organizer I’d be part of."  Thinking, here we go AGAIN - I went against my better judgment but agreed.

That brings us to today (A.K.A., the Tuesday THEY requested).  I'm sitting and waiting from 1:50 to 2:05p - twiddling my thumbs!  I messaged them and said, "OK, name - I tried!  You CLEARLY don't respect my time and/or want to engage.  Have a DYNAMITE day!"  They respond, "I apologize.  I lost track of time."

Sorry, but there are FAR too many things available to us these days to forget an appointment.  It's simply UNACCEPTABLE!

So if you're doing this - STOP IT!  Instead - adopt the attitude, "Unless you're early - you're LATE!"  Even more importantly - put VALUE on your time and stop discounting it!

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

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💬 Have questions?
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🔹 Disclaimer: Before acting on ANY information shared, please visit WesWyatt.com/disclaimer.

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Have you ever heard someone use the phrase, 

My son recently reminded me of this while discussing the use of turn signals.   After he scolded me for not using one alone at a turn - I replied, there's nobody here to see it.  That's when he unloaded that phrase I'd used on him dozens of times.

I bring it up because POSITIVE consistency is so important!

I do another podcast entitled Warehouse Safety Tips.  Our last episode marked 161 weeks in a row.  Yet my last post here was over a month ago.  And that brings us to the second item of importance - treating yourself as a client.

Why do you think I've never missed a week of Warehouse Safety Tips?  I'd NEVER purposely let down a client like that.  Yet I'd do it to myself? 

If you're doing this - stop immediately!  Treat yourself like you would a client - and watch the magic happen! 

Make room for YOUR time blocks - and be sure to complete them consistently.  

Have a DYNAMITE 🧨 day!

Let’s truly ENGAGE—after all, it is called SOCIAL Media!

🔗 Connect with me:
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💬 Have questions?
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🔹 Disclaimer: Before acting on ANY information shared, please visit WesWyatt.com/disclaimer.