Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Living with chronic pain can feel like an endless cycle of frustration, especially when every new solution ends up being just more of the same. It’s exhausting to keep trying things that promise relief but barely scratch the surface of the problem. You just want something that works, something that lets you feel like yourself again. The search for real relief can be as draining as the pain itself.

Mark L. Fox is the founder and CEO of Resona Health. He has made strides in combining entrepreneurship with scientific advancements. Mark’s career has seen him as a Space Shuttle Chief Engineer, hot air balloonist, and an author, among other roles. He is the author of the book, "What on Earth Are We Doing to Our Health," where he explores themes similar to those discussed in his groundbreaking work with PEMF technology. Today, Mark talks about the Vibe device and how it offers a unique approach to addressing pain and other health conditions. Stay tuned!

Resources

What on Earth Are We Doing to Our Health by Mark L. Fox on Amazon

Mark Fox on LinkedIn

Mark Fox on Facebook

Resona Health: Resonance Frequency Therapy for People and Pets

As digital channels become more crowded and competitors become more skilled, keeping a successful marketing strategy in place is harder than ever before. With so many businesses vying for attention online, it’s easy for your message to get lost in the noise. Marketers are constantly facing new challenges as they try to stand out and reach their target audience. The strategies that worked in the past may not be as effective today, and staying ahead of the competition requires constant adaptation and creativity.

Corey Morris is the founder and CEO of Voltage, a leading digital marketing agency. He has carved out a niche in the industry by focusing on SEO and digital marketing strategies that genuinely drive business results. Corey is also an author, having penned the book "The Digital Marketing Success Plan," which lays out his strategic framework for marketing excellence. Today, Corey shares his thoughts on handling the difficulties of digital marketing, the importance of a structured approach, and how AI can be harnessed to improve efficiency and results in marketing efforts. Stay tuned!

Resources

The Digital Marketing Success Plan: How to Avoid Poor Communications, Misaligned Expectations, and Wasted Dollars by Corey Morris on Amazon

Voltage: The Premium Digital Agency For Challenger Brands

Digital Marketing Success Plan™: Make digital marketing predictable with a documented strategy and objective, actionable plan.

Corey Morris: Digital Marketing Speaker, Writer, Trainer, and Strategist

Corey Morris on Facebook

It can be a real challenge to balance staying on top of shifting ad policies and actually seeing results. On one hand, you’ve got to keep your ads in line with the rules, which seem to change all the time. On the other hand, you want to make sure those ads are driving real sales, not just checking boxes. It’s all about refining your approach, tweaking things as needed, and keeping a close eye on what works to make sure you're meeting both the compliance standards and your financial goals.

John Horn is the CEO of StubGroup, a premier Google Ads agency that has been helping small and medium-sized businesses address the challenges of digital advertising for over a decade. In addition to his role at StubGroup, John is also the host of his own podcast called “Clicks to Customers,” where he shares his ideas and expertise on a wide range of marketing topics. Today, John talks about the importance of understanding client needs and setting realistic expectations when it comes to running successful Google Ads campaigns. Stay tuned!

Resources

StubGroup: Dominate Google Ads And Grow Your Business

Clicks to Customers by StubGroup Podcasts on Spotify Podcasts

John Horn on LinkedIn

It’s tough for a DTC brand to stand out on Amazon. The platform is flooded with competition, and it can feel like you're just another face in the crowd. Success often means figuring out the right mix of visibility, pricing, and customer experience while still staying true to your brand’s identity. It's a tricky balance—especially when Amazon's own products often steal the spotlight.

https://www.youtube.com/watch?v=TvOGHDdX9aw

Hristo Arakliev is the co-founder and COO of Hyperzon, a top-tier Amazon marketing agency based in Europe. With over seven years of experience in the Amazon space, Hristo is a serial entrepreneur and Amazon Marketing Specialist with a passion for helping brands worldwide double their revenue by utilizing Amazon as a sales channel. Today, Hristo shares his thoughts on the ever-evolving Amazon landscape and new opportunities and strategies that brands can leverage to succeed on the platform. Stay tuned!

Resources

Hyperzon: #1 Amazon Agency - Scale Your Amazon Business

Hyperzon on Facebook

Hristo Arakliev on LinkedIn

It’s common to feel stuck when your mindset or approach to business and investing starts to feel restrictive, especially as you try to break through to new levels of success. There’s often a sense that you’re working hard but not seeing the growth you’re aiming for. The challenge lies in overcoming those mental barriers and old patterns that no longer serve you. Shifting your perspective can be difficult, but it can also open up new opportunities and ways of thinking that allow you to move forward with more confidence and creativity.

https://www.youtube.com/watch?v=PXXyyNPj7k8

Neil Bawa is the CEO and founder of UGRO and Grocapitus, two commercial real estate investment companies that leverage cutting-edge analytics to source and acquire large properties across the United States. He is also the CEO and founder of Multifamily University. With a background in computer science and data analysis, Neil has built a multi-million dollar real estate portfolio and shares his expertise through speaking engagements and educational initiatives. Today, Neil discusses his unique journey into real estate, starting from building custom campuses for his technology company to amassing a portfolio of over 4,800 units worth over $1 billion. Stay tuned!

Resources

UGRO: Brand New Luxury Condo Homes

Grocapitus: Multifamily Apartment Investing

Multifamily University: Smart Investing Made Easy

Neil Bawa on LinkedIn

Neil Bawa on Facebook

The sheer volume of data in e-commerce can be overwhelming, especially when you’re constantly trying to keep up with shifts in platforms, advertising strategies, and pricing models. It can feel like you’re always adjusting to new trends or technologies, which makes it tough to stay focused on what truly matters for your business. Sorting through all this information and figuring out what’s most relevant can take up a lot of mental energy, leaving you wondering if you’re missing something crucial.

https://www.youtube.com/watch?v=5tE47FX7u2U

Mike Danford is an expert behind Adverio, a company that specializes in helping e-commerce brands solve the difficulties of large-scale catalogs and unlock their full growth potential. With a deep understanding of data analysis and the strategic application of AI, Mike has developed a proven approach to reviving underperforming products and driving sustainable revenue growth for his clients. Today, Mike Danford shares his insights on the importance of cleaning and presenting data in a meaningful way, as well as capitalizing on AI to empower e-commerce teams and make more data-driven decisions. Stay tuned!

Resources

Adverio: Amazon Ad Agency USA & Omni-Channel Growth Partner

Adverio on Facebook

Mike Danford on LinkedIn

Navigating the economic landscape today can be incredibly challenging, with complex market dynamics, inflation, and global uncertainties creating a constantly shifting environment. Identifying the right investment opportunities for a business involves weighing risks against potential returns in a setting where trends evolve rapidly. Many companies find themselves drawn to emerging areas like technology and sustainable initiatives as they search for stable growth paths. In this context, balancing optimism with caution becomes crucial, as businesses aim to remain adaptable and resilient amid economic fluctuations.

https://www.youtube.com/watch?v=PdAiRROf2Zs

Nic DeAngelo is the President of Saint Investment Group and a seasoned real estate investor and finance expert, known as the "fixed income GOAT" (greatest of all time) in the industry. With a $206 million portfolio, he has built a reputation for fusing economic foresight and real estate prowess to deliver value-driven insights to his audience. Today, Nic discusses a range of topics, including the current economic landscape, the importance of viewing business through an economic lens, his unique real estate investment strategy, and the critical role of marketing and growth in driving business success. Stay tuned!

Resources

Nic DeAngelo on LInkedIn

Saint Investment Group: Trust, Transparency, and Stability. The New Era of Real Estate Investing

It’s easy to feel lost among the noise of constant ads, emails, and social media posts especially in today’s world. While digital channels are essential, many businesses overlook the power of direct mail, which, in an age of digital overload, can actually cut through the clutter and make a memorable impact. Direct mail’s tactile nature and personal touch can help you stand out, especially when paired with data-driven insights to target the right audience. When used creatively, it’s not outdated—it can be a powerful tool for complementing your digital strategy and building a more well-rounded marketing approach.

https://www.youtube.com/watch?v=fQYa7vanbiU

Wilson Zehr is an experienced technology entrepreneur and academic who has founded six tech startups and raised over $60 million in venture capital. He is the founder and CEO of Cendix, with its front-end service called Zairmail, which offers the fastest, easiest, and most reliable way to send direct mail using the US postal service. Today, Wilson discusses the continued importance of direct mail in the marketing landscape, highlighting its unique benefits and the strategies that have helped his clients achieve remarkable success. Stay tuned!

Resources

Speedy by Zairmail: Makes it Easy to Send Single Letters and Direct Mail Campaigns to Your Customers, Clients, and Prospects

Zairmail: Direct Mail Marketing Letter. The Fastest & Easiest Way to Send Mail.

Cendix: Web-to-Print Technology That Delivers

Wilson Zehr on LinkedIn

The "cookie apocalypse" has definitely thrown a wrench in how marketers track and measure their efforts, making it harder to get a clear picture of performance across multiple channels. Relying on outdated metrics or siloed data often leads to fragmented insights that don't reflect the full impact of campaigns. To adapt, it's crucial to focus on building a more integrated and privacy-conscious strategy, using first-party data, and leveraging advanced attribution models that can give you a better view of the customer journey. 

https://www.youtube.com/watch?v=103zKPRdajI

Jeff Greenfield is an experienced entrepreneur, advisor, and disruptor in the marketing industry. With over three decades of expertise in strategy, growth, and marketing leadership, Jeff is the co-founder and CEO of Provalytics, an AI-driven attribution and measurement solution. Today, Jeff discusses the challenges of the "cookie apocalypse" and the need for marketers to adapt to new privacy-focused advertising strategies. He emphasizes the importance of shifting focus from last-click attribution to a more comprehensive understanding of the customer journey, where impressions and awareness play a crucial role in driving long-term success.

Resources

Provalytics: AI-Driven Attribution For A Privacy-First World

Jeff Greenfield: Marketing & Measurement Leader

Jeff Greenfield on LinkedIn

Provalytics on Facebook

There are so many moving pieces to manage when launching a podcast—planning content, recording, editing, promoting, and engaging with listeners. It’s easy to feel overwhelmed, especially when you’re striving to stand out in a sea of shows. Success often comes from finding a clear niche, staying consistent, and connecting with your audience authentically. Breaking down tasks into manageable steps and focusing on building a loyal listener base can help transform those initial challenges into a steady growth journey for your podcast. 

https://www.youtube.com/watch?v=onM6VivHEWw

Traci DeForge is a pioneer in the podcast consulting and production industry. With over 20 years of experience in broadcast radio and business development, Tracy recognized the untapped potential of podcasting and launched her own show in 2015. This led her to create Produce Your Podcast, a premier agency that supports businesses in leveraging the power of audio to grow their brands and drive profitability. Today, Tracy shares her expertise on the evolving landscape of podcasting. Stay tuned!

Resources

Produce Your Podcast: A Podcast Production Company. An Industry Leader in Full Service Podcast Production Since 2016.

Traci DeForge on LinkedIn

Traci DeForge on Facebook

Journey to There Podcast by Traci DeForge on Spotify Podcasts