Traditional sales tactics often fall flat in today’s B2B landscape, especially when dealing with high-ticket deals. Buyers are more informed than ever, and outdated, pushy strategies only create resistance instead of trust. Success now comes from strategic positioning, deep relationship-building, and demonstrating real value at every touchpoint. When sales shifts from persuasion to partnership, closing […]
The post 1253: P3 Selling: The Real Science Behind Closing B2B High-Ticket Sales with Principal Consultant Greg Nutter first appeared on Marketer of the Day with Robert Plank.