It’s wild how much information businesses collect, only to let it sit there gathering digital dust. Reports, feedback, emails—tons of it just float around, never really touched or understood. And while the numbers get all the attention, the actual words people use—their thoughts, complaints, ideas—stay locked away in messy files and forgotten databases. It’s like […]
The post 1334: Datavox: Turning Unstructured Data into Business Gold with Father of Data Warehousing Bill Inmon first appeared on Marketer of the Day with Robert Plank.