Marketing 100 Ep. 55 - John and Kayle of The Salon Business welcome Daniela Woerner, host of the Spa Marketing Made Easy Podcast and founder and CEO of Addo Aesthetics on the show to talk getting new clients and keeping them. Does your salon have a leaky bucket? Watch til the end and find out!

Get Daniela's free spa capacity calculator: https://offers.addoaesthetics.com/spa-capacity-calculator

Learn more about Daniela, Spa Marketing Made Easy, and Addo Aesthetics:

Addo Aesthetics: https://www.addoaesthetics.com/

Spa Marketing Made Easy Podcast: https://www.addoaesthetics.com/podcast/

Want to see the video? See our pretty faces every week on YouTube

Marketing 100 Ep. 54 - John and Kayle of The Salon Business break down how energy, time, and money can best be managed as currencies. What would you do with a little bit of extra time in your day?

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/359u2udy

Marketing 100 Ep. 53 - John and Kayle of The Salon Business share easy ways to do good by your community and your business by rallying around your values and choosing to partner with charities that align with your salon culture.

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/5e4s64us

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/s93duea4

Marketing 100 Ep. 53 - John and Kayle of The Salon Business break down the most important elements of effective marketing materials and walk you through the building blocks of a good salon promo sign so you can create your own today!

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mtsc97as

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/58py3x4j

Marketing 100 Ep. 51 - Kayle Yanez and John Hallberg of The Salon Business share their favorite method that are using to make a splash on Google, Yelp, and Apple Maps.

Learn more about how to level up your Google, Yelp, and Apple business accounts:

📍 https://youtu.be/9olU3GXYPwc

😡 https://youtu.be/doRJDJVL5Is

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mr3yuznf

Marketing 100 Ep. 50 - Kayle Yanez and John Hallberg become immortal. These two dudes draw the line between novelty and “always-on” marketing and help salon owners decide where their efforts are best spent to bring in more clients and keep them coming back.

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mt6dx2xk

Marketing 100 Ep. 49 - Kayle Yanez and John Hallberg explain the concept of service recovery, its origins, and why it's one of the best marketing hacks of the 2020s. Turn bad reviews into new clients for free, because no press is bad press as long as you control the conversation.

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mr3yuznf

Marketing 100 Ep. 48 - Kayle Yanez and Ian Hitre of The Salon Business share their top tips for planning a photoshoot or video shoot at your salon. Professional photographer and videographer, Ian gives his advice for your next media day.

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/4py8ke87

Marketing 100 Ep. 47 - Kayle Yanez and Ian Hitre of The Salon Business share everything you need to know to hire a photographer or videographer to shoot your salon. Ian breaks down pricing, packages, retainers, social media, and more.

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/ysuhs79u

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/3cse9zxc

Check out Stephanie's channel here: https://www.youtube.com/@stephaniemitchellbeautypro

Marketing 100 Ep. 46 - John Hallberg and Kayle Yanez of The Salon Business share their favorite local SEO strategies to make sure potential clients find you first and book with you over the competition. Today's easy tip takes just a few hours and drastically increases your profile online!

Check out new episodes of #Marketing100 every week here on The Salon Business!

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