This week, something a little different! We're on location at the beautiful Watercress Heritage Steam Railway in Hampshire.
Built as the Mid-Hants railway in the victorian era, today it comprises 16km of line from Alton to Arlesford.  But how do you market a deeply traditional product in the 21st Century.  We went to find out!

This week, something a little different! We're on location at the beautiful Watercress Heritage Steam Railway in Hampshire. Built as the Mid-Hants railway in the victorian era, today it comprises 16km of line from Alton to Arlesford. But how do you market a deeply traditional product in the 21st Century. We went to find out!

This week, something a little different! We're on location at the beautiful Watercress Heritage Steam Railway in Hampshire.
Built as the Mid-Hants railway in the victorian era, today it comprises 16km of line from Alton to Arlesford.&nbsp; But how do you market a deeply traditional product in the 21st Century.&nbsp; We went to find out!

Marketing a Heritage Railway

The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.

Share Marketing a Heritage Railway

Sign up to save your podcasts

Marketing a Heritage Railway

Marketing a Heritage Railway

More shows like The Cambridge Marketing Podcast

Marketing Against The Grain