Call the police, I've gone over the 5 minute time limit today, but I think this is an important category that I regularly get asked about by my clients. I'm covering three high level tag categories that I advise we all think about when creating a tagging structure.

Please note, there is no right or wrong way to tag your contacts but it's great to keep things as simple as possible by having a well defined structure.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

Most automation systems allow you to score your leads to prioritise your sales follow ups. In this episode I'm covering 2 methods that I see work really well for my clients.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

In this episode I'm talking about a common thing that my clients ask about - writing good welcome emails. There are three key things that you need to consider when writing a winning welcome email for your email marketing efforts.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

In todays episode I'm covering sales outreach automation tool, the difference between them and marketing automation tools as well as giving a few tools for you to look into.

Tools mentioned:

https://reply.io/

https://www.outreach.io/

https://quickmail.io/

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

In this episode I'm giving some quick tips on split testing, what it is, when its relevant and a few ideas on how to use split tests to improve results.

To see the split testing relevancy tool mentioned in this episode head to https://abtestguide.com/calc/

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

In this episode I’m talking about how call to action can have a negative impact on your marketing automation if not done right. Listen to the episode to hear my quick tips on how to create a CTA that helps your get the best results.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

In this episode I wanted to talk about a less traditional use of content which involves designing pieces specifically for moving leads and prospects towards a buying decision, rather than creating content to capitalise on keywords and achieve higher search engine rankings.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

Talking about lead qualification and how it can help your business focus on the leads that are most important to you.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com

3 simple email marketing automations that every business should have. These are simple but effective campaigns for brand building, trust building and generating more sales.

Got questions or need help with your automation? Let me know at [email protected] or check out tribecto.com