Marketing Blabs

In this episode, we sit down with Head of Digital Nick Janaway and SEO Executive Tilly Hayes to discuss Local SEO, which is essential for businesses that want to be found in their geographic area.

We discuss techniques, strategies and best practices to help you optimise your Local SEO efforts.

If you're a business owner looking to expand your presence in your local area, then this episode is for you!

On this Blab: Tom Haslam (Host), Nick Janaway and Tilly Hayes

In this short, CEO Matt joins us to discuss the purpose of content. We cover a tool called The Impact Test, which involves reviewing your content and asking yourself a few questions.

Does this content offer value? Does it solve my audience's problems? Does it offer insight? Does it encourage action? If so, your content has purpose, but if not it may be worth evaluating your piece of content and altering it so that it does answer one of these questions.

On this Blab: Tom Haslam (Host) and Matt Janaway

In this short, Creative Director Tom joins us to define engaging content and its crucial role for any brand. We discuss the role of different forms of content and how to ensure you’re marketing your content towards the right audience.

On this Blab: Tilly Hayes (Host) and Tom Haslam

In this episode, we sit down with Marketing Labs' very own content experts to discuss the world of B2B marketing. We cover how crucial it is to create effective and engaging content in order to build relationships and trust within your audience.

Whether you are a small business trying to grow your online presence or a well-established company looking to modify your content to reach your desired client base, this episode is for you!

On this Blab: Tom Haslam (Host), Matt Janaway, Mel Healy and Emma Nunns

In this short, we are joined by our Web Developer, Josh, to discuss units of measure when it comes to your Website. We cover pixels, percentages, viewport width, EM and root EM.

On this Blab: Tom Haslam (host) and Josh Stapleton

In this week's short, we sit down with Matt to explain why having a one-page marketing plan is crucial and how businesses can find the sweet spot with strategy.

Matt explains how to keep your plan simple, covering all the questions you should be asking yourself when putting this plan together.

On this Blab: Tom Haslam (Host) and Matt Janaway

In this Blab, we are joined by our resident Web developer, Josh, our CEO, Matt, and our Creative Director, Tom, to dive into the world of eCommerce with a big focus on WooCommerce. We'll be breaking down what it is, its many benefits, usability, and so much more!

Whether you are a small business owner looking to grow your business online or a web developer seeking new tools to reccomend to your clients, then this episode is for you!

On this Blab: Tilly Hayes (Host), Josh Stapleton, Matt Janaway and Tom Haslam

In this week's short, we are joined by our Creative Director, Tom, to cover the importance of a user's journey and how education over selling can build trust within your reader.

He tells us how focusing on educating can help with your engagement rate as well as generating future leads.

On this Blab: Tilly Hayes (Host) and Tom Haslam

In this short, our SEO Executive, Tilly, talks us through the process of A/B testing, covering what it is, how it works and when it should be implemented.

On this Blab: Tom Haslam (Host) and Tilly Hayes

In this Blab, we are joined by the dynamic duo Nick and Matt to unpack the pros, cons and insider tips on leveraging Google and Bing for your PPC campaigns.

We cover the key differences between Google and Bing, as well as comparing audience size, cost, and so much more!

So, whether you're allocating your first PPC budget or looking to refine your current strategy, this is the episode for you!

On this Blab: Tom Haslam (Host), Nick Janaway and Matt Janaway