Midnight Facts for Insomniacs

Marketing Boomsplode: Ads that Crashed and Burned

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In the latest "what the hell were they thinking" edition of MFFI, the boys trace the history of advertising and then call out the worst marketing blunders of all time. 

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In this episode: 

  • Early advertisements
  • The evolution of logos
  • Sign boards, trademarks, and town criers
  • The rise of the printing press
  • Trade cards, print ads, newspapers, and trade publications
  • The origin of false advertising
  • The father of modern advertising, Thomas J Barratt
  • Pears Soap
  • Brand curation and positive associations
  • N.W. Ayer and Son, the first American advertising agency
  • Diamond rings are vile
  • Sex sells
  • Helen Lansdowne and the Woodbury Soap Company
  • "A skin you love to touch"
  • Richard Nixon and the Public Health Cigarette Smoking Act of 1970
  • The FTC and advertising regulations
  • Kendall Jenner's Pepsi debacle
  • Dove (doh) soap
  • Bloomingdales spikes the eggnog
  • Sprite sucks
  • H&M & WTF
  • Peloton cycles into infamy
  • Hyundai commits public-relations sepukku 

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    Episode Transcript

     

    ~ KNOWLEDGE IS POWER, AND SLEEP IS OVERRATED ~

     

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    Midnight Facts for InsomniacsBy Shane Rogers
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