Sign up to save your podcasts
Or
Share Marketing research doesn't have to be boring (inspired by an article from Hotjar)
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Marketing research doesn't have to be boring (inspired by an article from Hotjar)
The “Creator Pages” is launching Wednesday, making it a busy week at The Juice. Brett and Jonathan make some time to discuss the importance of market research and an article by Louis Grenier titled “How to do market research in 4 steps: a lean approach to marketing research.” Jonathan reflects on the one hundred interviews he conducted with marketers when he first started The Juice. Market research isn’t just about asking questions; it’s about asking the right questions and identifying customer pain points.
0:00 Intro
1:03 Conversation with JG
4:25 Market research
6:45 Launching Creator Pages
10:15 Article by Hotjar
13:00 Recent MDM episodes
15:00 Asking the right questions
21:24 4 steps in article
25:00 Outro
How to do market research in 4 steps: a lean approach to marketing research from Hotjar
Join The Juice
Sign up for The Blend (weekly newsletter from The Juice)
Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Jonathan:| Twitter | LinkedIn
Follow Brett:| Twitter | LinkedIn
View all episodes
By Jonathan Gandolf
5
1515 ratings
The “Creator Pages” is launching Wednesday, making it a busy week at The Juice. Brett and Jonathan make some time to discuss the importance of market research and an article by Louis Grenier titled “How to do market research in 4 steps: a lean approach to marketing research.” Jonathan reflects on the one hundred interviews he conducted with marketers when he first started The Juice. Market research isn’t just about asking questions; it’s about asking the right questions and identifying customer pain points.
0:00 Intro
1:03 Conversation with JG
4:25 Market research
6:45 Launching Creator Pages
10:15 Article by Hotjar
13:00 Recent MDM episodes
15:00 Asking the right questions
21:24 4 steps in article
25:00 Outro
How to do market research in 4 steps: a lean approach to marketing research from Hotjar
Join The Juice
Sign up for The Blend (weekly newsletter from The Juice)
Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Jonathan:| Twitter | LinkedIn
Follow Brett:| Twitter | LinkedIn
More shows like The Content Cocktail Hour
View all
Pivot
9,782 Listeners
Science Vs
12,162 Listeners
The SaaS Revolution Show
28 Listeners
Job Interview Preparation Simplified
67 Listeners
The Dave Gerhardt Show (from Exit Five)
48 Listeners