Marketing Revelations

Local search is a vital marketing strategy for any business, and it's essential to stay up-to-date with the latest changes to ensure that your business is visible to potential customers. In this episode of Marketing Revelations, Dan and Chelsea cover what local search is and discuss how to optimize your listing using important ranking factors like E-E-A-T, NAPU citations, claimed listings, reviews (both positive and negative), having a localized website, photos, Q&A sections, and more. Additionally, they highlight changes in the local search landscape, such as the launch of Apple Business Connect and the decreasing importance of Google Posts.Be sure to check out our blog for all the latest marketing content:https://revlocal.com/blog (https://revlocal.com/blog)

Whether you're looking to generate blog posts, social media updates, or even entire website content, ChatGPT can help you to achieve your goals. On this month's episode of Marketing Revelations, Dan and Chelsea explore the exciting world of AI generated content and how it can benefit small businesses.Be sure to check out our blog for all the latest marketing content:https://revlocal.com/blog (https://revlocal.com/blog)

We've got mail! On this month's episode of Marketing Revelations, Dan and Chelsea answer your digital marketing questions with topics including service industry content tips, information overload, and how your business can keep up. You don't want to miss our game segment where we play Marketing Higher or Lower!Be sure to check out our blog for all the latest marketing content:https://revlocal.com/blog (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbjdvbkhvTDBQZ1ZQb1pOWExta01mMkdnYjJsUXxBQ3Jtc0ttV1pXWmFQNGE1c2M4WTFJMl9KcjEwUkRnQVVOYW9YTjBPRW1jTWQ2dkctTjUzQkd0OE9uUjBVd2w3S0xtcjFRQlVhVzJSay1tblBxd1A3ZG1MeWp1bVNNM2ZtaTVKZlNzQ2VjOTZjMW1mTkdUclhwRQ&q=https%3A%2F%2Frevlocal.com%2Fblog&v=Cj2CKlzovhQ)

2023 will bring digital marketers new opportunities and new challenges unlike years past. On this month's episode of Marketing Revelations, Dan and Chelsea discuss 6 digital marketing trends that you can utilize to set up your business for success in the new year. The good news is, every strategy is easily accessible for your business to implement!Be sure to check out our blog (https://revlocal.com/blog) for all the latest marketing content.

It can be tough to keep up with social media's seemingly endless changes — especially when they all happen at once! Don't worry: we've got you covered on this month's episode of Marketing Revelations.This month, Dan and Chelsea dive into the biggest changes coming to all the most popular social media platforms, from Twitter and Facebook to TikTok and Instagram. Learn what these changes mean for your business and how you can take advantage of these new features. As always, for all the latest marketing content, be sure to check out our blog (revlocal.com/blog).

Storytelling is an essential part of society. Often referred to as a universal language, the art of storytelling has been around for centuries. Learning how to use this art in marketing can help you connect with your customers and influence decision marketing. In this month's episode, join Dan and guest host Jason as they walk you through how to take advantage of this powerful messaging technic. Using Joseph Campbell's "Hero's Journey" as a base, Dan and Jason explain how engaging at each point of your customer's journey will bring new customers to your business.And you can visit our website for more information:https://revlocal.com/blog

Ever wonder why google gives you the results it does when you search? Maybe you're thinking, why isn't my site showing up on the first page? Well, it all comes down to Search Engine Optimization, also known as SEO. SEO is the strategy of boosting a website's performance to rank higher in search results. There are many factors to SEO, over 200 actually, some you can't control, but others you can. In this month's episode, Dan and Chelsea pick some of the most important ranking factors you can control on your site to help show up on the first page of a search result. From keywords to load times, they cover everything you need to know.If this all seems overwhelming, don't worry. You can visit our website for more information:https://revlocal.com/blog (https://revlocal.com/blog)Or, if you want help optimizing your site, you can learn about our SEO product at:https://revlocal.com/what-we-do/organic-seo (https://revlocal.com/what-we-do/organic-seo)

If you’ve ever wanted to know how to create marketing videos for your business or product, you’re in the right place. Video marketing might seem intimidating, but we’re breaking down exactly why it’s an important strategy to increase your brand's awareness and engagement online. With a little bit of time and effort, it's worth it to take the leap and start investing in video content for your business.

Once Elon Musk closes the 44 billion dollar deal with Twitter, what new opportunities will be available for small businesses (https://www.revlocal.com/resources/library/blog/how-to-optimize-your-business-twitter-page)? In this Marketing Revelations episode, we explore Musk’s top changes he wants to make on Twitter and what streaming and social media platforms are doing to combat subscription fatigue.

Capitalizing on your business’s competitive advantage could be the way to serious growth. In this episode of Marketing Revelations, Dan and Chelsea talk about what a competitive advantage is, why it matters and how to leverage it in your marketing. From analyzing competitors to looking inward at your own business, they cover it all in this month's episode.You won’t want to miss this What’s the Point segment: will Starbucks’ low-waste move work out?Subscribe here and on your favorite listening platforms!