Marketing Should Be Fun

Marketing Should Be Fun

By Austin Savage & Kelsie ZarkoBusinessEntrepreneurshipMarketing
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Marketing Should Be Fun episodes

  • Our FAVORITE Books, Podcasts, Shows, & Movies - Episode 26

    We've got a fun one for you this week! In this episode, we (Austin, Mitch, and Kelsie) are going through some of our favorite resources for business & marketing, education, fun, and some inspiration. We enjoyed recording this one, and we hope you get some new books, shows, or podcasts to check out after listening!

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    57 min
  • Avoiding a Scarcity Mindset in Your Marketing - Episode 25

    If you're going to ask for trust from your audience, it's important to extend that trust back to them. Today, Kelsie is back on the podcast and we're covering how to avoid a scarcity mindset in your marketing, why the unknown metrics of content can be challenging for creators, and how to balance calls-to-action with overall value. We hope this is helpful!

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    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

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    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    21 min
  • Jill Savage on Reflections From Nearly 30 Years of Content Marketing - Episode 24

    Today's episode is a special one. I (Austin) am interviewing my mom, Jill Savage, about her experience building brands through content for nearly 30 YEARS (!!). We talk about the challenge of adopting new content engines, the personal connection available in our world today, how she tracks metrics and goals related to content marketing, and what happens when trust is deepened with an audience. I hope you enjoy!

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    ➑️ Learn more about Jill's ministry: https://www.jillsavage.org/

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    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    46 min
  • Starting a Podcast: Answering Common Questions We Hear (w/ Mitch Nelson) - Episode 23

    What equipment do you need to start a podcast? What podcast host do we recommend? How do you grow your show? Today, Mitch Nelson, Partner + Podcast Director at Savage Content Collective, is joining Austin to chat about launching and growing a podcast. We hope this episode is helpful!

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    πŸŽ™ Best podcast microphones: https://www.buzzsprout.com/blog/best-podcast-microphones

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    34 min
  • How to Repurpose Your Content (& Why Repurposing is Okay) - Episode 22

    There are times when it can almost feel like it's "cheating" to repurpose content you have created in the past. However, sharing a similar message in a variety of ways is actually a great way to add value to your audience. Today, Austin and Kelsie are walking through why repurposing content is a good idea, and some practical examples of what it can look like in action.

    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

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    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    24 min
  • 6 Commitments for Effective Content Marketing in 2023 - Episode 21

    As we're all kicking off 2023, many of us are setting our intentions for our lives and businesses. So what intentions and commitments should we be making in regards to our content marketing efforts? In today's episode, Austin and Kelsie are diving into 6 commitments you should make for effective content marketing in 2023!

    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

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    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    27 min
  • An Open Conversation About Perfection (with Mitch Nelson, Our New Business Partner!) - Episode 20

    We talk about perfection quite a bit when it comes to content, and today we want to revisit that topic. Joining us for the conversation is Mitch Nelson, our new Partner + Podcast Director here at Savage Content Collective. In this episode, we're talking about how each of us relate to the idea of perfectionism, how Mitch is learning to let go of perfection as an Enneagram 1, and the good things about trying to pursue "perfection."

    πŸ’» Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​

    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

    πŸ”” Be sure to subscribe so you don't miss a future episode!

    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    28 min
  • Kelsie's "On-the-Road" Episode: 3 Great Questions From a College Communications Class - Episode 19

    Kelsie recently had the opportunity to speak to a Communications / Social Media class at East Texas Baptist University. The students had some great questions, and a few of them would apply to you as well! On her drive back home, Kelsie recorded a solo episode, sharing some wisdom for content marketing about planning, consistency, quality, and more. This is a short episode filled with a lot of great info!

    πŸ’» Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​

    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

    πŸ”” Be sure to subscribe so you don't miss a future episode!

    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    12 min
  • The Tools We Use in Our Business - Episode 18

    We've often been asked what tools we use in our business for project management, bookkeeping, communication, etc. Today, after some talk about breakfast sandwiches and spending money, we're jumping into all of the software we use to make our work at Savage Content Collective possible. We hope this is helpful!

    πŸ’» Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​

    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

    πŸ”” Be sure to subscribe so you don't miss a future episode!

    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    28 min
  • Don't Change Your Strategy Overnight - Episode 17

    Not too long ago, Instagram announced they would be pushing video content more than they have been. So how should we respond to changes to algorithms or changes to content marketing platforms overall? In this episode, after a debate about ketchup and ranch dressing, we're walking through why it can be easy to over-compensate when you hear about changes like these, and sharing some reminders to hold on to in your brand-building journey.

    πŸ’» Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​

    πŸ“Έ Follow us on Instagram: https://www.instagram.com/savagecontent.co

    πŸ”” Be sure to subscribe so you don't miss a future episode!

    πŸ”₯ Learn how we can take content off your plate: https://www.savagecontent.co/​​

    16 min

About Marketing Should Be Fun

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This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with…