At the beginning of every year, Hubspot comes out with their new marketing trend predictions. Now that we're almost to the fifth month of 2023, let's look back and see how those predictions have stood up! In this episode, after a "this or that" about time travel, Austin and Kelsie are walking through some of Hubspot's 2023 predictions for content marketing and social media.

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📊 Read the full article: https://blog.hubspot.com/marketing/marketing-trends

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Do you feel like your ideas are running thin for new content? Feeling a little stuck or uninspired? In today's episode, after a "This or That" about Easter candy traditions, Austin and Kelsie are walking through 10 simple ideas to add to your content plan. We hope this is helpful!

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We've got a fun one for you this week! In this episode, we (Austin, Mitch, and Kelsie) are going through some of our favorite resources for business & marketing, education, fun, and some inspiration. We enjoyed recording this one, and we hope you get some new books, shows, or podcasts to check out after listening!

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If you're going to ask for trust from your audience, it's important to extend that trust back to them. Today, Kelsie is back on the podcast and we're covering how to avoid a scarcity mindset in your marketing, why the unknown metrics of content can be challenging for creators, and how to balance calls-to-action with overall value. We hope this is helpful!

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Today's episode is a special one. I (Austin) am interviewing my mom, Jill Savage, about her experience building brands through content for nearly 30 YEARS (!!). We talk about the challenge of adopting new content engines, the personal connection available in our world today, how she tracks metrics and goals related to content marketing, and what happens when trust is deepened with an audience. I hope you enjoy!

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➡️ Learn more about Jill's ministry: https://www.jillsavage.org/

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What equipment do you need to start a podcast? What podcast host do we recommend? How do you grow your show? Today, Mitch Nelson, Partner + Podcast Director at Savage Content Collective, is joining Austin to chat about launching and growing a podcast. We hope this episode is helpful!

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🎙 Best podcast microphones: https://www.buzzsprout.com/blog/best-podcast-microphones

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There are times when it can almost feel like it's "cheating" to repurpose content you have created in the past. However, sharing a similar message in a variety of ways is actually a great way to add value to your audience. Today, Austin and Kelsie are walking through why repurposing content is a good idea, and some practical examples of what it can look like in action.

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As we're all kicking off 2023, many of us are setting our intentions for our lives and businesses. So what intentions and commitments should we be making in regards to our content marketing efforts? In today's episode, Austin and Kelsie are diving into 6 commitments you should make for effective content marketing in 2023!

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We talk about perfection quite a bit when it comes to content, and today we want to revisit that topic. Joining us for the conversation is Mitch Nelson, our new Partner + Podcast Director here at Savage Content Collective. In this episode, we're talking about how each of us relate to the idea of perfectionism, how Mitch is learning to let go of perfection as an Enneagram 1, and the good things about trying to pursue "perfection."

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Kelsie recently had the opportunity to speak to a Communications / Social Media class at East Texas Baptist University. The students had some great questions, and a few of them would apply to you as well! On her drive back home, Kelsie recorded a solo episode, sharing some wisdom for content marketing about planning, consistency, quality, and more. This is a short episode filled with a lot of great info!

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