Marketing Spotlight

Join us in listening to Andrea Saieh, Creative Director at Andrea Saieh. Andrea shares highly valuable information related to being an international student and continuing her education in fashion to start her own company.  This episode also includes helpful insight into creating a fashion company and how marketing always ties into a company, makes you think about what you are selling, and identifying your consumer/target market.

Join us in listening to Mwemba Mwemba Jr., Commercial Leadership Program at AbbVie. Junior shares highly valuable best practices related to finding your path within marketing and advertising expertise. This episode also includes helpful insight into taking full advantage of your internship by finding your fit within a company or industry and the difference between undergrad and graduate programs.

Join us in listening to Pete Pendergast, Sr. VP of Sales and Marketing at Sea-Land Chemical Company. Pete shares his journey and highly valuable best practices related to career growth and networking within the sales/marketing industry.  This episode also includes helpful insight into how marketing research and strategic thinking play into sales/marketing for a company.  Pete also touches on what the day-to-day work is for a vice president of a company.

Join us in listening to Mark Kenyon, author of That Wild Country and founder of Wired To Hunt. Mark shares highly valuable best practices related to following your dreams and highlights the importance of life-long learning. Mark speaks about how to innovate and start your own highly successful business. This episode also includes helpful insight into how to market yourself to be able to achieve your professional goals.

Join us in listening to Kaelyn Nicks, co-founder & CEO of Jaded CBD. Kaelyn shares highly valuable best practices related to career growth, consumer goods, and brand management expertise. This episode also includes helpful insight into key business management techniques, operations best practices, and the daily activities required to grow a company from the ground up.

Join us in listening to Matt McHale, Head of Scaled Direct Sales at Google. Matt shares highly valuable best practices related to career growth, marketing management, and sales leadership expertise. This episode also includes helpful insight into the intersection between marketing, sales, and more about how marketing is a strategic business function.

Join us in listening to Jessica Richards, MSU MS Marketing Research Program Director share her career journey and provide key insights into the #1 ranked MSU Master of Science in Marketing Research Program. Jessica also shares best practices and provides helpful guidance for those beginning and/or growing their career in the marketing research field.

Join us in listening to Jake Lestan, Strategic Marketing Executive at Valvoline and Marketing Leadership Advisory Board member at Michigan State University share his career journey to his current executive leadership role. Jake shares best practices and key professional development advice for all students interested in pursuing and growing their marketing career.