Marketing with the Godfather

[spp-player] I will share my product innovation tips and tell you how I approach new markets and develop new ideas. [spp-tweet tweet=”Half the challenge in creating a new product is finding a market that will spend money! – Vince Palko”] Product innovation tips: You need to have somewhere to collect your ideas Have stimuli for […]

[spp-player] Use these 3 simple phone sales tips to get past the gate keeper, position yourself as an expert and close more sales. Other episodes you may enjoy: How to Convert Cold Traffic – MWTG: 001 How to Get More Customers – MWTG: 008 How to Doodle Your Dreams – MWTG: 003

[spp-player] Have you mastered the art of the napkin close? Other episodes you may enjoy: How to Convert Cold Traffic – MWTG: 001 How to Get More Customers – MWTG: 008 How to Doodle Your Dreams – MWTG: 003

Do this one simple thing to launch your million dollar idea. How I took Adtoons to the next level was is using the exact same technique I am going to share with you. When this idea came to me, I was literally down to my last idea. My idea was to take an animated cartoons and […]

Find out how to get happy by doing this one thing every day. Shifting your mindset to be expecting something good is going to happen to you that day.  The universe is on your side. Worrying about what could happen to you doesn’t serve you at all, it just drains your creative energy.  It definitely […]

Cold calling is a fundamental part of a small business – listen up to learn why. There are a lot of people that don’t like cold calling.  Most people hate calling people and talking to complete strangers.  But the truth is, if you want something bad enough – you will do whatever it takes. [spp-tweet […]

If you are a non-writer, listen to this podcast to improve your writing skills. Quick Tips for Non-Writers: Write like you talk! Talk-Write, Write-Talk Write like you’re writing to a friend (people don’t want to read the essay your crafted – it’s too stiff). Write from your perspective. Put numbers in your titles – it peaks […]

Want to learn a secret to getting more customers? Use an analogy to get people on board with why they need your services. For example, we came us with a great analogy for one of our chiropractor clients comparing taking care of your car (getting regular oil changes, maintenance) to taking care of your back […]

What is the most important principle in marketing that people are completely missing?  Two words: FOLLOW UP. A lot of business owners out there don’t have a process set up to  follow up with their potential customers.  You are missing the boat! Automated follow-up Have an opt-in Have a pdf download offer Get a […]

The other day I was watching  a documentary about Ted Geisel, aka Dr. Seuss. For me Ted Geisel is up there with Steve Jobs. He’s someone I really look up to. Essentially, he started creating amazing cartoon ads for many different companies. In this documentary I found out that he really didn’t enjoy making those illustrations for […]