Martech Stacked

Joining us for episode 7 is a man who for the past 6 years has focused on one of the most difficult online advertising channels to get right - LinkedIn. Now he’s one of the world’s most renowned LinkedIn advertising experts as well as being a LinkedIn Course instructor - and Host of the LinkedIn Ads Show - AJ Wilcox from B2Linked.

Here are the 3 top tools in AJ’s current martech stack:

#1: SQL - A domain-specific language used in programming

#2: CRMs such as HubSpot CRM - Free CRM software

#3: Google Data Studio - Bring all of your data together into one visual platform

Joining us for episode 6 is a man who founded his first marketing agency in the year 2006. He’s worked with brands such as Expedia, AutoTrader and Totaljobs, combining technical SEO, authority content and creative digital PR to help his clients achieve their organic performance goals - Kevin Gibbons from ReSignal.com.

Here are the 3 top tools in Kevin’s current martech stack:

#1: Google Data Studio: Bring all of your data together into one visual platform

#2: SEOmonitor: SEO platform for SEO agencies

#3: Gorkana: Media database and media monitoring

I’m joined today by a man who helps brands scale through Facebook Ads and Marketing Funnels. He’s a popular marketing event speaker, a cracking podcaster and his agency is a preferred Facebook Marketing Partner due to it’s spend of over £1m in ads per year. Welcome to Martech Stacked, Gavin Bell.

Here are the 3 top tools in Gavin’s current martech stack:

#1: https://www.clickfunnels.com/ (ClickFunnels): Marketing Funnels Made Easy

#2: https://convertkit.com/ (ConvertKit): Email Marketing for Online Creators

#3: https://calendly.com/ (Calendly): Online Appointment Scheduling Software

Joining us for episode 5 of Martech Stacked is a man who helps entrepreneurs and businesses all around the world to level up their impact with live video. But that’s not all! He also writes mega popular blog posts including one with over 4 million page views! And if that’s not enough he’s also a professional classical singer! It’s Ian Anderson Gray from IAG.me.

Here are the 3 top tools in Ian’s current martech stack:

#1: Ecamm Live: All-in-one livestreaming production platform for Mac

#2: Active Campaign: Integrated email marketing, marketing automation, and small business CRM

#3: Agorapulse: Social media management software

Ian also mentioned Memberium, a membership plugin for WordPress websites.

Read the full show notes over at https://www.contentcal.io/blog/ian-anderson-gray/ (https://www.contentcal.io/blog/ian-anderson-gray/)

Joining us for episode 4 of Martech Stacked is a brand and video marketing strategist who finds it very irritating that so many big creative and advertising agencies make a lot of money while reporting on bad metrics! He’s a former SEO consultant and video strategist for Distilled, a current brand and marketing strategist for Wistia and a current freelance video strategist - Phil Nottingham.

Here are the 3 top tools in Phil’s current martech stack at Wistia:

#1: Wistia (Video hosting and marketing)

#2: SparkToro (Market research and audience intelligence)

#3:Hubspot CRM (Contact management software)

Read the full show notes over at https://www.contentcal.io/blog/phil-nottingham/ (https://www.contentcal.io/blog/phil-nottingham/)

Joining me for episode 3 of Martech Stacked is a lady whose aim is to make social media simple. She helps her clients to make sense of all the social media options available to them, better manage their time on social media, and find the right social media tools and tactics for them - Teresa Heath-Wareing from TeresaHeathWareing.com.

Here are the 3 top tools in Teresa’s current martech stack:

#1: Kajabi: All-in-one online business platform

#2: Canva: Create great graphics easily and share them with your team

#3: Captivate: Podcast hosting service

Read the full show notes over at https://www.contentcal.io/blog/teresa-heath-wareing/ (https://www.contentcal.io/blog/teresa-heath-wareing/)

Joining me for episode 2 of Martech Stacked is a man who loves what he does, and what he does - and what he does happens to be helping podcasters to achieve audio influence. He’s a podcaster, TEDx speaker and content marketer with a background in successful entrepreneurship, startups and building global marketing agencies - founder of Rebel Base Media, Mark Asquith.

Here are the 3 top tools in Mark’s current martech stack:

#1: TubeBuddy

YouTube optimization

#2: Funnelytics

Plan, launch and optimize marketing funnels

#3: Response Suite

Surveys to power-up your marketing

Mark also mentioned Captivate (his podcast hosting service) and Geru (marketing funnel simulation software).

Check out the full show notes here: https://www.contentcal.io/blog/mark-asquith/ (https://www.contentcal.io/blog/mark-asquith/)

Joining us for the first episode of https://www.contentcal.io/martechstacked/ (Martech Stacked) is a man who first started working in the field of SEO in the year 2000. Since then he’s headed-up the SEO for several large organisations, spoken at over 100 international marketing events, and he now runs a successful SEO agency based in London - Lukas Zelezny from https://seo.london/ (SEO.London).

Here are the 3 top tools in Lukasz’s current martech stack:

#1: https://www.semrush.com/ (SEMrush)

Comprehensive SEO software platform

#2: https://www.pipedrive.com/ (PipeDrive)

Sales CRM and Pipeline Management Software

#3 equal: https://sigparser.com/ (SigParser) and https://gmelius.com/ (Gmelius)

SigParser finds contact details from your emails and Gmelius lets you share your Gmail Inbox with your team

Check out the full show notes here: https://www.contentcal.io/blog/lukasz-zelezny/ (https://www.contentcal.io/blog/lukasz-zelezny/)

Hi, I’m your host David Bain and welcome to Martech Stacked - brought to you by ContentCal, where I interview top marketers and marketing technologists to discover what martech they use, which are their top tools, why they use the tools that they do and how they integrate everything together as part of their overarching content marketing strategy and martech stack.

Hear from people like social media expert Teresa Heath Waring, Founder of the podcast hosting service Captivate, Mark Asquith and live video expert, Ian Anderson Gray.

During the show I get each guest to share their top 3 martech tools, how the tools fit into their content marketing strategy and how that ties into their bigger business picture.

Mattech Stacked is brought to you by Content Cal, where you can plan, collaborate on, approve and publish your content in one simple and intuitive calendar interface. Check out the show and sign up for your free trial of ContentCal over at ContentCal.io.

To build and harness the power of the ultimate martech stack, tune in to MARTECH STACKED – brought to you by ContentCal.