Martha Stewart

Martha's Spooky Halloween Cash Giveaway and Skincare Secrets Revealed


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Martha Stewart BioSnap a weekly updated Biography.

Martha Stewart has been making waves on several fronts these past few days and, as always, she continues to prove why she remains a force of nature in American culture. Just this week, Parade highlighted her top holiday hosting tips, where Stewart stressed that “there are lovely dishes that are very simple,” offering practical advice for those feeling the holiday pressure. This straightforward approach is classic Martha, focusing on simplicity and grace even during what she called an “unbelievably difficult” holiday season, an ethos she’s held throughout her career.

True to her reputation as a Halloween enthusiast, Stewart’s recent appearance on The Drew Barrymore Show generated plenty of buzz after she revealed her heartfelt and cheeky tradition: she gives out cash to the few brave trick-or-treaters who make the trek to her remote Bedford, New York farm. Martha explained that her home’s spooky, secluded setting means very few children attempt the journey, but those who do get both candy and cash—her way of rewarding their courage. Clips from this segment quickly made the rounds on social media, and the story was picked up by outlets like PEOPLE and The Drew Barrymore Show’s official Instagram, where it sparked playful envy and admiration.

From seasonal festivities to major business moves, perhaps the most headline-grabbing news is the official launch of Stewart’s much-anticipated skincare brand, Elm Biosciences. Teaming up with dermatologist Dr. Dhaval Bhanusali, Stewart has spent five years developing this “clinical” line designed specifically for aging skin. With the brand’s debut, Stewart has been actively promoting it through interviews with The Wall Street Journal and WWD, explaining that she personally uses and believes in the products. According to the press announcement, Elm Biosciences will launch with the A3O Elemental Serum and the Inner Dose Daily Skin Supplement—products the brand claims are supported by research and a roster of 350 dermatologist advisors. Stewart has been vocal about her approach to wellness, telling QVC as part of their Quintessential 50 campaign that she does not subscribe to anti-aging, but rather to living and aging well.

On the personal side, Stewart continues to share her day-to-day passions on her official blog. Recent entries feature her annual garlic planting ritual at her farm, a task she documents with the same attention to detail that defines her media empire, and a throwback to her October harvests and musings about home life.

While there have been no sensational controversies or unconfirmed rumors in major outlets this week, Stewart’s consistent presence in business news, lifestyle media, and on social platforms reinforces her role as a cultural and entrepreneurial icon. As the holiday season nears, speculation is mounting that her recently reported “Christmas by Martha Stewart” immersive experience is set to be a highlight for fans and families—though announcements about specifics are likely forthcoming. For Martha Stewart, it’s another week in the public eye, balancing tradition, innovation, and a touch of mischievous generosity.

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