🔐 How to Protect Your Startup From Cybersecurity Disasters – A Practical Guide for FoundersAs startup founders, we often prioritize product, marketing, and growth... but there’s one silent killer we tend to ignore: cybersecurity.In this conversation, I sit down with Tom, an ethical hacker and cybersecurity expert with over 20 years of experience, to explore the most common (and avoidable) security mistakes that startups make – and how you can build a secure foundation from Day 1, without becoming overwhelmed or paranoid.We cover:- What cybercrime-as-a-service means and why it’s a real threat to even small businesses- How to choose the right software stack and avoid hidden security risks- Practical advice for securing your email, mobile devices, and cloud tools- How to avoid becoming a target through simple threat modeling- Why trust and data protection are core to building a strong brandWhether you're building a SaaS product, running a service-based startup, or still validating your idea, this episode will give you a clear, actionable roadmap to stay one step ahead of attackers – without breaking your budget or losing focus on your growth.✨ Tom also shares insights from real-world breaches, startup horror stories, and smart security habits every founder should build.👉 If you want to avoid the “we should have taken security seriously earlier” regret, this episode is for you.🔗 Links & ResourcesCheck out Tom’s startup: https://www.hackerminded.netConnect with the host Wilhelm Laubach (Will)https://www.linkedin.com/in/wilhelmlaubach/

In this episode, I sit down with Masha Moisseyeva, founder of a B2B SaaS startup helping tech companies comply with EU cybersecurity regulations. We talk about how she landed her first 6 paying clients, validated her idea in just 3 months, and built a product after understanding the real problems in the market.📌 Whether you’re just starting out with a software product or you’re trying to pivot your existing startup, this conversation is packed with actionable strategies and honest insights.#saas #clientacquisition #startups #SaaSMarketing #B2BSaaS

Want to grow fast and avoid startup failure? It starts with the *right people*. In this interview with Pavan Konanur, co-founder of Hoja.ai, we break down exactly how he chose his co-founders, what mistakes to avoid, and how their app reached 60,000 downloads in just three weeks. Learn how to build a team that won’t hold you back — and how to launch faster with less risk.✅ Find the right co-founder✅ Balance creativity & execution✅ Avoid team conflict✅ Make faster launch decisions#StartupTips #BusinessGrowth #Entrepreneurship #TeamSuccess ✨ If you’re an early-stage founder trying to get your first users, this episode is for you. It’s about building trust, understanding your ideal clients, and staying grounded while growing fast.👍 Don’t forget to like the video if you find it helpful, and subscribe for more interviews with real founders doing real work.📥 Get free startup marketing tips from me here: https://www.linkedin.com/in/wilhelmlaubach/?locale=en_UShttps://www.hoja.ai

Ever wondered if an AI tool can help you ace your next job interview?In this episode, Ethan Bloom shares the behind-the-scenes journey of building Acedit.ai, an AI-powered Chrome extension that helps people feel confident and prepared in online interviews. From late-night coding sessions to nailing product-market fit, Ethan opens up about the struggles, lessons, and wins along the way.🔑 What you’ll learn:✅ Why Ethan built Acedit.ai and how it helps job seekers in real time✅ The importance of shipping early (even when it feels unfinished)✅ Smart ways to collect user feedback and analyze product performance✅ SEO growth hacks that actually work (especially for startups!)✅ B2C vs B2B strategies and lessons learned✅ Real talk about marketing burnout, Google Ads frustrations, and growing organically✅ How to stay focused and not get overwhelmed with "growth advice overload"Whether you're an aspiring entrepreneur, a solo founder, or just curious about the behind-the-scenes of startup building - this one's packed with golden advice.#Startup #Founders #ProductLaunch #JobInterviewTips Connect with Ethan Bloom: https://www.linkedin.com/in/ethanbloom/https://www.acedit.ai/Connect with the host Wilhelm Laubach (Will)https://www.linkedin.com/in/wilhelmlaubach/

What if the real reason your startup isn’t growing… is that you’re targeting the wrong people?In this powerful episode, Sam Davis (co-founder of Blunge.ai) opens up about the underestimated success factor that nearly derailed his AI startup: getting the buyer persona wrong.We unpack the emotional rollercoaster of speaking to “interested” users who never buy, chasing feedback from the wrong crowd, and how a single power user changed everything.If you’ve ever felt lost in product development, drowning in feedback, or struggling to find your audience — this is for you.🎯 Key topics:The danger of vague buyer personasHow to know when to pivotWhy negative feedback is actually a sign of tractionWhen to ignore what people say they want🔗 Try Blunch: https://www.blunge.ai/Connect with the host Wilhelm Laubach (Will)https://www.linkedin.com/in/wilhelmlaubach/ —Follow for more real startup stories and founder insights. Subscribe for weekly episodes that go beyond surface-level advice.#startup #entrepreneurship #buyerpersona #founderstory

Our first SaaS startup was anything but smooth. We faced feature creep, financial struggles, and tempting opportunities that weren’t what they seemed.

In this story, Wilhelm unpacks the mistakes, the wins, and the crucial lessons for every entrepreneur looking to avoid common pitfalls.

Connect with Wilhelm:

https://www.linkedin.com/in/wilhelmlaubach/

https://www.masterful.info/

#SaaS #StartupJourney #Entrepreneurship #TechStartup #StartupMistakes #Bootstrapping #BusinessLessons #StartupLife

What’s the most important factor for business success? Hint: It’s not technology or AI. In this episode, we explore the transformative power of mindfulness, compassion, and building human-oriented relationships in business with an expert Dr. Bruno Roque Cignacco.

Want to know how to effectively sell your B2B product or service without feeling like a pushy salesperson?

In this episode, we dive deep into B2B sales strategies with Blagovest Alexandrov, a sales veteran with 20 years of experience across Europe.

He shares invaluable insights on everything from cold calling and LinkedIn outreach to face-to-face networking, specifically tailored for startup founders and entrepreneurs.

Key Topics Covered:

📞 Cold calling mastery and handling rejection with confidence

💬 LinkedIn outreach that actually gets responses

🤝 Face-to-face networking secrets at industry events

👥 How to spot and hire great salespeople

🎯 Tips for introverted founders in sales

🔗 Building authentic business relationships

📈 Practical lead generation strategies

🧠 Sales psychology and communication techniques

Whether you're just starting your sales journey or looking to level up your B2B game, this episode has actionable insights for every stage of your business growth🚀

Connect with the host Wilhelm Laubach (Will):

https://www.linkedin.com/in/wilhelmlaubach/

Connect with Blagovest Alexandrov: https://www.linkedin.com/in/blagovest-alexandrov-9bb489178/