Mastering B2B Marketing

In this podcast episode, Jesus McDonald shares why every marketing professional needs a website designer and developer on their team. 

It's so easy to use the templates that HubSpot or Marketo provides you with but it gets old, boring, and your audience gets tired of engaging with your content. This is where a website designer and developer comes in place. They can help you change things up so you are different and stick out. And it's more than that. If you get a great designer and developer, they can improve your lead conversions and the user experience. It's worth every penny. 

For business inquiries please send Jesus McDonald a LinkedIn message.

In this podcast episode, Tollisha Joseph interviews Jesus McDonald on Facebook Live. 

Jesus shares his experience with LinkedIn, marketing, WordPress, website development, Google My Business, and more. 

For business inquiries please send Jesus McDonald a LinkedIn message. 

In this podcast episode, Jesus McDonald shares about his first LinkedIn Live experience.

For business inquiries please send Jesus McDonald a LinkedIn message.

This short clip is part of a podcast episode where Jesus McDonald interviewed Angela Divine, who has spent the last 10 years in the photography world. Angela is providing free photography for nonprofits fighting racial injustice.

For business inquiries please send Jesus McDonald a LinkedIn message. 

Jesus McDonald never planned to eat at McDonald's… 😳  

When scheduling a work meeting, the individual proposed McDonald's. 

Jesus could have said no, but he's been hearing a lot of good things about their food and especially about their coffee, so he was curious about the hype. 

As Jesus was driving to McDonald's, he thought to himself, "wow I'm going to McDonald's all because of word of mouth marketing." 

That's the power of marketing. 

Kudos to McDonald's for doing a phenomenal job with their marketing efforts. 🍔 🍟 

Like many others, they have had to continually pivot to stay relevant. 

What's a good word of mouth strategy that brings back your former clients? 

For business inquiries please send Jesus McDonald a LinkedIn message.

In this podcast episode, Jesus McDonald interviewed Angela Divine, who has spent the last 10 years in the photography world. After completing her art degree, she worked for commercial photographers. She hated how "fake" everything felt, her bosses chuckled and said, "Welcome to the world of advertising." They encouraged her to shift gears to something more natural, so she began photographing weddings and portraits. 

She established Angela Divine Photography in 2007, and after 10 years in the wedding industry, she once again felt the need to change directions. She started working with purpose-driven business owners who needed to look authentic online. As her brand photography business grew, her clients started asking her for more help with how to implement their photos to create an impact. 

The Divine Group was officially launched in 2020 and serves purpose-driven brands who want to establish their online presence so their business can grow. 

Outside of business, Angela is an avid hiker, camper, and driven by tacos. On her weekends off, you can find her with her partner and fluffy husky, Zelda, backpacking their way to a secluded campsite. 

Talking points: 

1. What inspired Angela to become an entrepreneur 

2. How Angela went from being a photographer to running a full-service branding agency 

3. How Angela adapted her business model during Covid-19 

4. Angela’s ideal client 

5. Advice and tips for entrepreneurs and marketing professionals

For business inquiries please send Jesus McDonald a LinkedIn message. 

In this podcast episode, Jesus McDonald interviewed Tollisha Joseph, who is the Founder of The Official Glue. As a networking strategist, she helps individuals master the art of networking and get them on the YES side of their business. 

She creates strategies based on her clients’ networking needs in order to get her clients in front of the people that want to hear their message. Her catchphrase is “connecting what you know with how you grow” and is the foundation behind her business. 

Her message to anyone in business is “sell your future, not your present. If you don’t have a message that clearly states where you want to be, no one will be willing to help you get there.” 

Talking points: 

1. What inspired Tollisha to become an entrepreneur 

2. The 3 keys to help you with networking 

3. Helping individuals learn to increase their value potential and visibility 

4. Tollisha’s ideal client 

5. Advice and tips for our audience  

For business inquiries please send Jesus McDonald a LinkedIn message. 

This is a special podcast episode where Jesus McDonald is interviewed by Sam Moss, who is the podcast co-host for B2B Made Simple. 

If you're a marketing professional at a B2B SaaS company, then B2B Made Simple is a great podcast show to check out. 

Sam Moss provides insightful topics on content, metrics, branding, website strategy, and you’ll hear from seasoned marketing professionals that are in the trenches daily. You will definitely have actionable marketing tips and advice at your fingertips that you’ll want to implement in your company right away. 

Also, sign up for Sam Moss' weekly newsletter for marketing tips, website advice, podcast updates, and more: 1clickagency.com/weekly 

In this podcast episode, Jesus McDonald interviewed Michelle Griffin who is a certified personal brand strategist and marketing/PR mentor for experts and entrepreneurs who want to become the face of their business with authentic, memorable, and in-demand personal brands. 

She is the Founder BRANDThority, a personal branding consultancy, and a frequent podcast guest, LinkedIn content creator, and weekly Clubhouse moderator. 

When she's not helping people stand out online, you can find Michelle enjoying the outdoors of sunny Florida, discovering the latest gluten/dairy-free offerings, or planning her next home renovation project. 

Now to learn more about Michelle you can go to her website which is MichelleBGriffin.com and follow her on LinkedIn for daily personal brand-building tips. You can also follow her weekly Personal Brand Building Room on Clubhouse. 

Talking points:

For business inquiries please send Jesus McDonald a LinkedIn message. 

In this podcast episode, Jesus McDonald shares about his website meeting with a lead, how to improve your Google My Business listing and your website speed. 

For business inquiries please send Jesus McDonald a LinkedIn message.