Mastering MarTech Series

Wendy McEwan is the APAC head of marketing, communications and digital at Knight Frank. In her role, Wendy is focused on leveraging Knight Frank's outstanding client service and long-term relationships to deliver connected customer experiences across service lines and regional markets. In this episode, Wendy will talk about Marketing Automation | Harnessing Customer Data | One App she can't live without | How to Start Implementing a MarTech Stack | Concerns when Implementing a MarTech Stack How to Prepare for a Cookieless World.

James was once a computer engineer but has spent more years in a career track of digital marketing and product, working with high growth internet start-up such as Rocket Internet and Wego. In this episode, James will explore more on Predictive Marketing | The One App he can't live without | Unnecessary Automations | Processing Consumer Data | Using MarTech to maximize cross team communication | The evolution of Artificial Intelligence and Data Science.