Mastering Your Law Practice: law practice management, law firm marketing, rainmaking, attorney lifestyle

Part 1: As a lawyer it is all about your time and how you manage it. Learn to make wise use of it. Stop interruptions, multitasking and constantly checking emails and taking phone calls. Learn how to focus and what should be the object of your focus. We outline specific ways to retrain yourself and staff, institute batch work and minimize the negative effects from "problem clients." Learn valuable tips and hacks to achieve the peak performance in the short and long term. Start maximizing your success with commonsense advice and solutions.

As an attorney, you only have your intellect to sell. Make the most of your brain. Learn valuable tips and hacks to achieve the peak performance in the short and long term. Start maximizing your success with commonsense advice and solutions.

Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Turn your telephone into the money making technology it should be

We take for granted our oldest technology in the office, the telephone, but we do so to our detriment. It is the most effective instrument we have for securing new clients, conveying information to existing clients and making money!

1. Importance of telephone

A. Oldest technology & taken for granted

B. First place of personal contact with your business

C. Expensive & useful -- Automate & outsource at your own peril.

2. Utilize fully

A. Positive outgoing messages

B. Collect all useful data at the beginning:

I. name,

II. situation,

III. email, cell phone, is texting available

IV. Use voicemail wisely

C. Establish protocols in writing for staff

D. Train them

E. Monitor monthly -- staff must understand what you desire & KNOW you will monitor.

3. Results sought

A. Clients fully engaged and feel positive

B. Staff understands importance of this communication

C. Time saved communication improved

D. Telephone is my number one money maker

Realize from this moment forward how important the telephone is to any law practice. Remember, your employees will pay attention to what you value and MONITOR.

Call to action: Begin monitoring the use of the telephone in your office today and establishing procedures. Make a written protocol so that new staff in the future are easily trained.

Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

I'm Attorney Thom Goolsby and welcome to mastering law. The podcast for attorneys to help you master the business of practicing law.

Transformation: Revolutionize and energize your work life by determining what you enjoy doing and stopping or farming out what you don't like to do.

1. Analyze your practice

A.What do you like (what we are good at doing) and why?

B. What do you dislike and why?

C. Why aren't you doing more of what you like and less of what you dislike? Ex: accounting, limited practice

2. How did you get here?

A. Experience?

B. Fell into it?

C. Lazy/no plan/lack of training/scared?

3. Transformation

A. Recognize/image what you want -- if you don't write it down, it's not real.

B. Commit to stop doing what you hate UNLESS it's because you lack skill/afraid/lazy

C. Gain skills/find mentor/study & get the knowledge/hire help.

Call to action: Create a plan to do what you love and cut out the things you do not. You will find your days more productive and enjoyable, plus the money will come much easier.

Thank you for listening to the podcast. If you think it was worthwhile, the only thing I ask you to do is go to iTunes, subscribe to the podcast and give us a five star rating. Additionally, recommend fellow attorneys to the podcast, like us on Facebook, follow us on Twitter and, more than anything else, make suggestions and send questions and ideas for future episodes.

Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

I'm Attorney Thom Goolsby and welcome to mastering law. The podcast for attorneys to help you master the business of practicing law.

Transformation: Understand & commit to set up a realistic planning system. Here's where we take the crazy turn it's off the chart different from everything else you've heard: we're going to apply Parkinson's law.

Scott Brown: Losers have goals, winners have systems

1. Why do we calendar?

A. To get things done

B. Prioritize tasks

C. Set up an initial system

What do we calendar?

Daily work & appointments (give staff some freedom to schedule business and personal appointments with you)

Marketing tasks and practice management

Self-development vacations

Brainstorming

Note: If you continue to not do a task, take it off your list. Just realize what you are giving up.

Now to the wrinkle: Parkinson's law is the adage that work expands so as to fill the time available for its completion.

What will calendaring do for us?

Help us focus on strategic view

Help us determine what we hate to do so we stop doing

Motivates us by seeing multiple tasks accomplished

What kind of calendar do you need?

Bottom line: This is your life, you can plan it, you can make it happen. The calendar is a roadmap to where you want to go. It's up to you. Do you want to drive in circles or do you want to achieve greatness?

Call to action: Start calendaring by setting up time each week to calendar.

Thank you for listening to the podcast. If you think it was worthwhile, the only thing I ask you to do is go to iTunes, subscribe to the podcast and give us a five star rating. Additionally, recommend fellow attorneys to the podcast, like us on Facebook, follow us on Twitter and, more than anything else, give us suggestions and send questions and ideas for future episodes.

Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

I'm Thom Goolsby -- May God bless you, your family, your clients, your employees and your practice.

Take your legal practice to the next level with this valuable information by focusing on the profitable area(s) of your legal practice and bringing in the business!

Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Transformation: Win clients for life, and build constant referral machine.

Intro: Your business is all about your clients. It's not about your staff, it's not about you, your income, your needs or desires.

1. Importance of clients for life

A. They are 20% of the people who make up 80% of your revenue.

B. You have already earned their business, don't lose it.

C. They are your fans, cheerleaders and your law practice's best friends.

2. Question your clients

A. What are their fears?

B. What are they expect from you?

C. How often do they want to hear from you?

3. Set expectations

A. It is better NOT to have a dissatisfied client -- Rule of 250

B. Lower unreasonable expectations from the start.

C. Explain best/worst case scenarios.

4. What do clients want?

A. It's all about them, not you.

B. They want to trust you.

C. They want you to care

5. Client referrals

Email

Newsletter monthly

Birthday

Check-ups

Call to action: Be client-focused. From your first telephone conversation, to your first and last meetings. Your clients will trust you if they know you know what they expect and you deliver on your promises. Manage expectations from the start so you can and will deliver. It is better not to have a client, rather than having a dissatisfied one.

Thank you for listening to the podcast. If you think it was worthwhile, the only thing I ask you to do is go to iTunes, subscribe to the podcast and get us a five star rating. Additionally, recommend fellow attorneys to the podcast, like us on Facebook, follow us on Twitter and, more than anything else, send suggestions, questions and ideas for future episodes.

Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.