Material World

The business of slimming has gained serious weight. From Soul Cycle to Lululemon, people are focused on getting fit -- and shelling out significant cash in the process. But just how big is the fitness economy? Are we in a fitness bubble? Join us as Jenny and Lindsey dig into the business side of this cultural phenomenon. Guests include Bloomberg New York Bureau Chief Jason Kelly, who chronicled this world in his book, “Sweat Equity: Inside the New Economy of Mind and Body”; Tom Cortese, co-founder and chief operating officer of Peloton; and Rohan Gunatillake, founder and director of Buddhify.

See omnystudio.com/listener for privacy information.

More people are skipping a trip to a mall and looking for a unique experience, helping fuel the growth of pop-up shops and food trucks. With that in mind, Jenny and Lindsey take a closer look at the growing trend of temporary and mobile retail. Michelle Lam, founder of lingerie company True&Co., describes her "nomadic" retailing strategy and its benefits. But operating out of a confined space like a truck has its challenges too, and Adam Sobel of The Cinnamon Snail breaks down the obstacles facing street vendors. Is wanderlust the future of retailing?

See omnystudio.com/listener for privacy information.

As Cannabis seemingly barrels toward federal legalization, Lindsey and Jenny dig into the unique challenges faced by ganja-preneurs in the American states where it's already gained legal status. After a quick breakdown of the plant's history, pot icon Cheech Marin joins us to explain the pitfalls of operating within a semi-legal industry. And cannabis activist Charlo Greene is on hand to explore the groups that stand a good chance of being left behind.

See omnystudio.com/listener for privacy information.

More than ever, people want the stuff they buy to be hand-crafted. Lindsey and Jenny discuss why that is and what that means for big and small businesses. Is ``craft'' simply a meaningless marketing word? Is the movement dying now that big companies are trying to get a piece of the action? Can people tell the difference between ``artisanal'' and generic? The musicians behind the Hanson Brothers Beer Company explain why this is just the beginning of the craft revolution. Bloomberg Reporter Craig Giammonna spells out why for big companies, the race is on to think small. And the founder of Ample Hills Creamery talks about what it takes to grow into a successful business while staying true to the ice cream parlor's Brooklyn roots.

See omnystudio.com/listener for privacy information.

Meet Jenny Kaplan and Lindsey Rupp, two reporters at Bloomberg News who will be your guides through the consumer universe. What's going on with all the things you buy? Bloomberg is excited to present a taste of this new show. Stay tuned for the first full-length episode May 31.

See omnystudio.com/listener for privacy information.