MavPodcast

Right now Gen Zs represent one of the largest demographics in Indonesia, making up almost 28 percent of the entire population. Most people think that Gen Zs are apathetic and apolitical, but interestingly those stereotypes have been proven as untrue. In this episode, we invited one of our resident Gen Zs, Adri, a rookie data analyst from Maverick’s fellowship program. We discussed Adri's research on Gen Z’s media consumption and how data proved that there are still a lot of misconceptions around today’s generation.

Coffee and cycling have always gone hand in hand for years: caffeine hit halfway through a long ride saves many pedal-weary bikers and the cycle café trend shows no sign of slowing down along with the emergence of COVID-19. The pandemic has created a massive bike craze across the nation. It turned the bicycle into the preferred mode of transportation and as a getaway workout in the new normal era. Listen and find out how 7Speed becomes more than just a coffee shop - it's a cafe stop, a workshop and a riders' melting pot, and a shared love of coffee.

International literacy day 2020 is coming up in a few days. We still hear on a regular basis that Indonesia has low literacy rates and low reading interest. But what’s really causing the problem? We sat down with literacy enthusiast Windy Ariestanty to hear what she has to say about how we can contribute to help raise the literacy rate in Indonesia.

Everyone is fighting their own war. Some are just more literal than others. What can we learn from such violent yet inseparable fact of human lives? In this episode, Maverick consultant Fuad and Karen will compare notes about ancient guys with violent minds, and what learnings we can get from them to improve our largely non-violent lives.

Some people seem like they're able to pull off difficult tasks easily. Is it simply a matter of skills? In this episode, Maverick consultants Putrika, Aliya, and Mira uncover the secret behind successful creative campaigns and reveal some of their most exciting work so far. These include Spotify on Stage and AQUA's Bijak Berplastik Campaign.

With the growing advancement of technology, many worry that robots will take over their jobs in the future. In this episode, Maverick’s Associate Consultant, Aliya and Putrika will share one skill of the future that can make yourself irreplaceable at work

Scrolling through your social media or looking at people around you, does it often make you wonder why some people just get it all or have all sorts of abilities, while you feel stuck with your life? In this episode, Maverick consultants Karina and Ambar share some tips that might clear up those cloudy thoughts you have. Who knows, just by tweaking your mindset a little bit, your life can be filled with many possibilities.

Have you ever wondered why you can remember and easily retell a ghost story or memorize so many proverbs in your life, but somehow can’t remember content from a brand campaign you just saw seconds ago? 

Here’s a million-dollar question, is an idea born interesting or made interesting? This episode, hosted by Maverick consultants Karina and Karen, will answer the questions and provide tips to make your idea or story sticky in someone’s head. Just like that ghost story you just read on Twitter.

What does a PR Professional do?  Do you have to come from a communications background to build a career in PR? These are common questions for aspiring PR executives. That's why in this episode, we're bringing in the winners of Maverick's internship program for final year students and fresh graduates from all backgrounds, The Recruit 2019, to see how their perception of PR Professions evolve through their internship journey. Let's explore the inside of PR through their lenses.

Experts estimate that the mind thinks at least 60,000 thoughts a day. Yet, the saying “common sense is not common” is pervasive, and many lack the skills or even the understanding of critical and creative thinking. In this episode, Maverick consultants Fuad and Marsha delved into how we can think better and the tools to get there.