In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin uncover the critical first step to scaling your business successfully—understanding it inside out. Many business owners dream of financial freedom and more time for themselves, yet they end up trapped in long hours and reactive decision-making, struggling to step away without everything falling apart. Ben and David share real-world insights and practical strategies to help you get clear on your finances, structure, and systems so you can scale without stress. If you feel like your business relies too much on you or you're unsure how to grow without working even harder, this episode will show you how to take control and build a business that works for you, not because of you. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 04:31 – The difference between being self-employed and running a business 10:01 – The key numbers every business owner must know to scale 14:47 – Why most businesses lack a clear plan (and how to fix it) 20:16 – The importance of cash flow forecasting for sustainable growth 24:33 – How to build systems that allow your business to run without you 27:36 – The power of 90-day planning and setting clear financial goals 29:52 – Transitioning from working in your business to working on it 33:19 – Your first action step toward scaling with confidence

Key Takeaways: Know Your Numbers – Revenue alone isn't enough. Understand your profit margins, expenses, and cash flow. Plan with Purpose – Without clear goals, you're driving blind. Set targets and track progress. Systems Create Freedom – A business that relies solely on you isn't a business, it's a job. Cash Flow is King – Profitability means nothing if you don't manage your money properly. Delegate & Automate – Your time is best spent growing your business, not just keeping it running. 90-Day Action Plans Work – Short-term focus creates long-term success. If you're ready to stop being a slave to your business and start scaling smartly, this episode is packed with real advice you can implement today. 🚀 Get your workbook to take the first step: maximumprofit.com.au/business Tune in and take control of your business and reclaim your time with practical strategies from Ben and David, developed through years of helping business owners move from working in their business to working on it. Subscribe now for more straight-talking episodes to help you scale with confidence and achieve the freedom you set out for!

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest pitfalls for business owners—undervaluing their time. If you've ever caught yourself saying, "I don't have time," this episode is for you. Ben and David break down why this mindset is holding you back and how to prioritise your time like a successful entrepreneur. Too many business owners focus on saving money instead of maximising time, without realising the true cost of lost hours. With real-world examples, sharp coaching, and a no-nonsense approach, they'll get you rethinking how you spend your time—and how to make smarter decisions that boost productivity and profits. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 2:10 – The Cost of Valuing Money Over Time 3:50 – The Brutal Truth: Stop Making Excuses 5:37 – "I Don't Have Time" Is a Myth 7:48 – The Power of Prioritisation: Get Your Ducks in a Row 11:04 – The Opportunity Cost of Time: What's Yours Worth? 19:56 – Delegating vs. Abdicating: Why Most Business Owners Get It Wrong 33:48 – Systems & Automation: The Key to a Self-Sustaining Business 35:39 – Your Next Steps

Key Takeaways: ✅ Time is money – But unlike money, you can't make more of it! Prioritise wisely. ✅ Excuses won't get you ahead – "I don't have time" is a mindset issue, not a fact. ✅ Habits matter – Many time-wasting activities happen out of habit, not necessity. ✅ Know your opportunity cost – What's the real cost of doing low-value tasks yourself? ✅ Delegate, don't abdicate – Offloading tasks is key, but do it strategically.

🚀 Get your free Time Management Workbook at maxmyprofit.com.au/time and start running your business more efficiently

🎙 Join the Conversation! Connect with like-minded business owners in the Max Your Business Facebook Group – a space for practical advice, accountability, and growth strategies.

Tune in and take control of your time with insights and strategies that Ben and David have honed over years of business coaching. Subscribe now for more practical episodes to help you build the business you imagined

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle a common challenge for business owners: knowing when to hire. If you're feeling overwhelmed or missing out on opportunities, this is for you. Drawing on decades of experience, Ben and David share practical tips to help you spot the perfect moment to bring on fresh talent—whether it's a full-timer, part-timer, or a remote specialist. They also highlight the risks of delaying new hires, showing how staff shortages can stall growth and lead to burnout. Rather than pinning all hopes on one "unicorn," Ben and David explain why assigning tasks to the right people from the start is crucial for long-term success. Worried about budget blowouts? They bust the myth that every new hire drains your finances, revealing how the right person can effectively pay for themselves by freeing you to focus on profit-boosting work. Whether you're a solo operator eyeing your first recruit or a growing team looking to expand, you'll pick up practical tips to scale without sacrificing productivity—or your peace of mind. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 5:26 – The Big Question: When to Hire 8:45 – Role vs. People: Defining Your Org Structure 10:25 – Mapping Out What Your Business Really Needs 14:03 – The Outsourcing Myth: Remote Staff and Contractors 17:50 – Systems, Processes & Zero-Based Budgeting 26:02 – Letting Go & Saying "No" 32:46 – Overcoming "I Can't Afford It" 35:30 – Your Next Steps Key Takeaways Spot the Signs Early: If you're overworked or missing out on opportunities, it's time for extra help. Don't Look for Unicorns: Splitting one "super role" into multiple specialist roles often yields better results. Leverage Outsourcing: Hiring remotely or part-time scales your business without blowing your budget. Build Clear Structures: Roles and KPIs keep everyone accountable and on the same page. Mindset Matters: Learning to let go, say "no", and trust your team are crucial skills. If you're looking to step away from the daily grind and let your business run more smoothly, start by structuring your organisation the right way: 📌 Download the Free "Structure Your Business for Results" Workbook for an easy-to-follow guide on building an effective business structure: maxmyprofit.com.au/structure This workbook offers the tools and insights you need to improve processes, introduce automation, and keep your focus on the metrics that drive real growth. Tune in now to Episode 77 and learn how to build a business that does the heavy lifting for you!

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the biggest challenges business owners face—getting real results from marketing. If you've ever thought, "Why aren't my ads working?" or "Marketing feels like a waste of money," this episode is for you. Ben and David break down why so many businesses struggle with marketing and reveal practical strategies to make your campaigns more effective. They explore the two main types of marketing—Solution Marketing and Interruption Marketing. And explain which one you should be focusing on to get more leads, better conversions, and higher sales. If you're tired of spending money on Facebook ads that don't convert or wondering why your website isn't bringing in customers, this episode will give you the clarity and direction you need. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 2:21 – Why business owners struggle with marketing 4:22 – The two types of marketing: Solution Marketing vs. Interruption Marketing 8:11 – The power of urgency in marketing (and how to create it) 13:49 – Why Google Ads & SEO often outperform social media ads 21:21 – Are you selling features or benefits? How to fix your messaging 25:21 – How poor sales processes kill good marketing campaigns 29:59 – How to convert more leads by improving your follow-up strategy 32:17 – The impact of slow response times on lost sales opportunities 38:00 – Solution Marketing vs. Interruption Marketing: Which one should you prioritise? Key Takeaways: Focus on Solution Marketing first – Position your business where people are already looking for your service (Google, SEO, referrals) before running ads. Interruption Marketing is harder – Social media ads and traditional ads need a strong hook to grab attention. Urgency drives action – Creating a sense of urgency or scarcity can dramatically increase conversions. Your sales process matters – Even the best marketing fails if you're not following up with leads quickly and effectively. Features don't sell, benefits do – Stop talking about what you do and focus on how you solve the customer's problem. If you're ready to fix your marketing and start getting real results, we'd love to help! Join our Max My Profit coaching program, where we guide business owners just like you to grow smarter, market better, and scale faster. 📌 Download our coaching enrolment pack now at maxmyprofit.com.au. Don't forget to subscribe for more no-nonsense business insights!

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin unpack the strategies that let you take a step back while your business does the heavy lifting. If you started your business dreaming of more freedom and financial success but instead find yourself overworked and overwhelmed, this episode is for you. Ben and David dive into the power of systems, automation, and key business metrics to help you create a more efficient, scalable, and profitable operation. From smart CRMs to optimised sales processes, they share practical tips to cut down busywork and boost revenue—without putting in extra hours. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 5:24 – The power of leverage: Automating and streamlining your processes 11:05 – The five essential KPIs every business must track 14:00 – Increasing conversion rates and maximising lead generation 23:48 – Why tracking your average customer spend is crucial 26:05 – The importance of transaction frequency and subscription-based models 31:30 – Cutting costs and improving efficiency for greater profitability 34:50 – Practical steps to take control of your business and reclaim your time Key Takeaways: Leverage is everything – Implementing the right systems, automation, and strategies allows your business to run smoothly without requiring constant oversight. Know your numbers – Tracking five key performance indicators (KPIs) ensures you make informed, data-driven decisions. Increase conversion rates – A strong sales process and better lead qualification help you focus on high-quality prospects. Boost customer spend – Small tweaks can significantly increase the value of each sale. Encourage repeat business – Subscription models and improved client engagement create steady, predictable revenue. Cut inefficiencies – Smarter cost management and automation help you maximise profitability. If you're ready to step back from daily operations and let your business do the heavy lifting, start by implementing these strategies: 📌 Download the Free Leverage Workbook for a step-by-step guide to automating and streamlining your business: maxmyprofit.com.au/leverage 📌 Take the MaxEd Training Course to learn how to track and improve your key business metrics: maxmyprofit.com.au/maxed 📌 Explore DigiSyncro – the all-in-one CRM and marketing automation tool designed to help businesses scale efficiently:digisyncro.com These resources will give you the tools and insights you need to implement smarter systems, leverage automation, and focus on the numbers that truly matter. Tune in now and start building a business that works harder than you do!

In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they delve into the pivotal strategies for effective team training and development. Focused on providing actionable insights and practical advice, Ben and David navigate the essential steps every business owner needs to take to boost team productivity and ensure the business can operate independently. Listeners will gain access to methods for empowering their teams, enhancing their training techniques, and building a self-sufficient workforce. Each discussion point is enriched with real-world examples and backed by years of combined expertise in business coaching, making this episode a must-listen for any entrepreneur eager to facilitate growth and self-reliance within their team. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 03:11 – Overview of the importance of training for business continuity 11:40 – Delegation and Personal Involvement 17:18 – Addressing Business Owner Fears 28:36 – Success stories of businesses that effectively trained their teams 31:46 – The psychological aspects of delegation and team empowerment 34:00 – Handling common concerns and questions about team training

Key Takeaways: Empower Your Team: Training your team not only boosts efficiency but also empowers them to handle more responsibilities. Trust is Key: Building trust within your team is crucial for delegating tasks effectively. Prepare for the Unexpected: Training helps your business stay resilient in unexpected situations, like weather-related disruptions. Continuous Improvement: Regular training and development foster a culture of continuous improvement and innovation. Tune in to learn how effective team training can transform your business operations and enhance your team's independence. Don't forget to visit maxmyprofit.com.au/maxed for exclusive resources and insights tailored to help you maximize your business potential.

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin delve into strategies for escaping the "mud pit" of busyness that traps many business owners and stifles growth. They share practical advice to help you step back, refocus, and make 2025 the year you thrive. Drawing on decades of business coaching experience and real-world examples, Ben and David discuss the importance of working on your business rather than just in it. From mindset shifts and intentional planning to creating systems and avoiding burnout, this episode is packed with actionable tips to help you achieve your business goals. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 03:11 – The importance of taking breaks and re-evaluating your business 05:03 – What is the "mud pit," and how it affects business owners 08:29 – Why stepping away from daily operations is vital for clarity 09:44 – Lessons from a coaching client: Overcoming busyness to redefine success 14:21 – Finding inspiration and intentionality during breaks 18:17 – The role of mindset in stepping out of the mud pit 21:55 – Real-world example: Joe Girard's innovative approach to customer retention 25:02 – Simplifying your workload to free up time and mental space 27:38 – How to get started with the Simple Planning Tool

Key Takeaways: Understand the Mud Pit: Many business owners feel stuck in the daily grind and lose sight of their goals. Take Time to Reflect: Breaks provide clarity and an opportunity to reassess your business direction. Work On, Not In: Dedicate time to improving systems, strategies, and processes for growth. Simplify and Delegate: Identify tasks that can be handed off to free up your focus for more critical priorities. Intentional Planning: Regularly step back and evaluate what's working and what needs to change. Mindset Matters: Adopting a growth mindset is essential for long-term success. Tune in to discover how you can step out of the mud pit and make 2025 a breakthrough year for your business. Don't forget to visit maxmyprofit.com.au/simple/ to download the Simple Planning Tool and start transforming your business today.

In this final episode of the year, Max Your Business Podcast hosts Ben Fewtrell and David Carlin guide us through a proactive discussion on preparing and thriving in the coming year. As 2024 comes to a close, it's the perfect time for reflection and forward planning, and that's exactly what we delve into in this insightful episode. Whether you're a seasoned business owner or just starting out, Ben and David share valuable strategies to help you navigate the uncertainties of the economic landscape and leverage your time, team, and financial resources more effectively. They explore the importance of creating a compelling work environment to attract top talent and discuss the benefits of strategic planning to ensure you're not only surviving but thriving in 2025. Listeners will gain practical advice on mastering delegation and the significance of having a solid plan. Join us as we wrap up the year and set the stage for a prosperous 2025. Reflect on your challenges, take decisive action, and remember, those who plan – prosper! Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 2:58 – Reflecting on the year's changes and the acceleration of time 11:33 – Discussing economic impacts and strategic planning 15:54 – The value of delegation and efficient time management 27:42 – Building a strong team and the challenges of recruitment 34:22 – How to use social media and marketing for effective recruitment 37:31 – Setting actionable goals for 2025 39:32 – What to expect when the podcast returns next year Key Takeaways: Embrace Planning: Early and strategic planning is crucial to navigating economic challenges and setting a course for success. Master Delegation: Freeing up your time by delegating effectively allows for better focus on growth and innovation. Invest in People: Building a strong team through thoughtful recruitment and retention strategies is essential for business resilience. Stay Proactive: Preparing for economic fluctuations with solid financial and business planning can safeguard your business's future. Tune in to this insightful episode to gear up for a successful 2025. Don't forget to subscribe for more valuable business tips and join us when we return next year!

In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they uncover the essential skills and practices every business owner needs to thrive in both their personal and professional lives. With a focus on actionable insights and practical advice, Ben and David explore seven key areas that are crucial for building a successful business and leading a fulfilling life. Listeners will be equipped with strategies to improve their mindset, enhance organizational skills, execute effective planning, and much more. Each topic is packed with real-world examples and expert advice from decades of combined business coaching experience. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 07:42 – Cultivating the right mindset for business success 12:46 – Organizational hacks to streamline your business operations 16:11 – The art of strategic planning for immediate and future growth 18:37 – Demystifying business finances: Know your numbers for better management 20:18 – Building a robust business structure with clear roles and KPI 24:25 – The critical importance of taking decisive action 30:35 – The lifelong journey of learning and adaptation in business 35:52 – Practical applications of today's discussions in daily business activities Key Takeaways: Mindset Matters: Cultivating a positive and abundant mindset lays the foundation for success. Stay Organized: Utilizing tools and practices to keep your business orderly. Plan Effectively: Detailed planning can significantly enhance your business trajectory. Know Your Numbers: Financial literacy is crucial for managing and scaling your business. Structure for Success: Clear roles and KPIs are vital for team efficiency. Action Drives Results: The importance of moving from planning to action. Never Stop Learning: Ongoing education and adaptability are keys to sustained success. Tune in to enrich your entrepreneurial journey with insights and strategies that Ben and David have refined over years of business coaching. Don't forget to subscribe for more valuable episodes!

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into the vital practice of celebrating wins, whether big or small, in the workplace. They explore how recognising achievements can foster a positive business environment and uplift morale, even amidst challenging economic conditions. Ben and David offer insights into the impact of the current economic landscape on businesses and share actionable strategies to stay motivated and focused. They highlight the importance of maintaining a positive mindset and discuss various books and techniques that business owners can use to celebrate daily achievements. Listeners will learn how to share successes, acknowledge team contributions, and set meaningful rewards for long-term goals. Wrapping up the episode, Ben and David reflect on their own accomplishments over the year and inspire listeners to do the same, encouraging everyone to focus on abundance and gratitude. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 00:43 – Current Events and Economic Observations 02:32 – Challenges in Business and Taxation 06:38 – The Importance of Celebrating Wins 08:35 – Recognising Daily Wins and Personal Achievements 15:14 – Setting Goals and Rewards 20:02 – Acknowledging Team Efforts 23:24 – Strategies for Sharing Wins 24:38 – The Power of an Abundant Mindset 25:38 – Recognising Achievements and Celebrations 28:19 – Reflecting on the Year and Setting New Goals 30:55 – Fostering a Positive Mindset 36:42 – Leadership and Influence in Business 38:00 – Recommended Books and Resources for Personal Growth 40:27 – Engaging with Listeners and Closing Remarks Key Takeaways: Celebrate All Wins: Acknowledging both small and large successes builds momentum and keeps teams motivated. Positive Mindset is Essential: Focus on abundance and gratitude to navigate challenging times effectively. Set Rewards for Goals: Incentivise progress by tying achievements to meaningful rewards. Team Recognition Matters: Celebrating wins as a team fosters collaboration and a sense of shared purpose. Tune in to this inspiring episode for actionable advice and motivation to create a culture of celebration and positivity in your business. Don't forget to subscribe and share your thoughts with us!