MBA in a DAY

By Steven Stralser Ph.DBusiness Education

MBA in a DAY episodes

January 01, 2019 Branding, Advertising, Public Relations and Selling (Lecture)
Marketing and personal selling are two concepts people tend to confuse with other concepts. What's a "brand" and why is it so important to pinpoint what makes you unique? How can you monopolize people's shopping habits? In this episode, we discuss these things, as well as the reason taking that sales job might not be such a bad idea after all!

In this podcast, you get to hear from an actual MBA course, for free! Visit mbainaday.com to learn more. Buy my book here: https://amzn.to/2rwec81

Podcast production by Cody Crabb

See acast.com/privacy for privacy and opt-out information.
42 min
December 16, 2018 All in the Family....Business (Lecture)
A family business enjoys a usual higher level of efficiency and competitive advantage but they come with more complexity and non business issues and complications. In this episode we explore the uniqueness, advantages and complications of family businesses and hear from an actual MBA course where I cover this topic.

Visit mbainaday.com to learn more. Buy my book here: https://amzn.to/2rwec81

Podcast production by Cody Crabb

See acast.com/privacy for privacy and opt-out information.
52 min
December 11, 2018 Marketing Matters
Marketing is a complicated topic, that many people associate with advertising or selling. In reality, marketing is the approach to having a customer-focused organization!

In this podcast, you get to hear from an actual MBA course, for free! Visit mbainaday.com to learn more. Buy my book here: https://amzn.to/2rwec81

Podcast production by Cody Crabb

See acast.com/privacy for privacy and opt-out information.
18 min
November 16, 2018 Top 10 Tips for Your Business plan
A business plan is a key ingredient for success whether you're starting, growing or just operating a business...after years of reviewing business plans and advising owners, investors, entrepreneurs and stakeholders about what's important to make a business plan work as a tool to raise capital or attain sustainable competitive advantage here are my Top 10 Tips for a creating a winning, fundable business plan.

See acast.com/privacy for privacy and opt-out information.
19 min
November 15, 2018 The MBA in a Day Story
Listen to how Prof. Stralser, while teaching in a top ranked MBA program, noticed an increase in "non traditional" students taking his class...these were highly educated professionals such as physicians, engineers, lawyers, etc. but, their deep professional training did not prepare them for the business, management and leadership challenges they encountered while applying their professional training.
See acast.com/privacy for privacy and opt-out information.
7 min