In this conversation, David Wolf interviews Lance Johnson, founder of Amplomedia, about the evolving landscape of marketing, particularly the shift towards personalized messaging driven by AI. They discuss the importance of customer acquisition, the changing dynamics of SEO, and the effectiveness of email marketing. Lance shares insights from his podcast, 'Amplify Your Business,' highlighting common challenges faced by entrepreneurs and the significance of systematization in achieving business success.

www.amplomedia.com

In this conversation, David Wolf interviews Jane Ubell-Meyer, the founder of Bedside Reading, discussing her unique approach to book marketing and promotion. Jane shares insights from her extensive background in television and film, emphasizing the importance of a strong work ethic, attention to detail, and the necessity for authors to treat their writing as a business. She highlights the critical role of book covers in attracting readers and offers design principles for creating effective covers. The discussion also delves into Jane's personal journey and the inspiration behind her innovative company that connects authors with readers in luxury hotels. In this conversation, Jane Ubell-Meyer shares her journey from a successful career in celebrity gifting to founding Bedside Reading, a company that places books in luxury hotels. She discusses the importance of reading during travel, her innovative marketing strategies for authors, and the challenges of self-publishing. Jane emphasizes the need for authors to treat their books as a business and offers insights into navigating the publishing landscape.

In this conversation, David Wolf and Randi Peyser explore the intricacies of the publishing industry, discussing the differences between traditional and self-publishing, the importance of coaching and ghostwriting, and the common misconceptions authors have about the publishing process. Randi shares insights on current trends in book publishing, the essential elements of a compelling book proposal, and reassures that the book market is alive and thriving.

https://authoronestop.com

In this conversation, David Wolf interviews Leanne Janzen, a publishing specialist at FriesenPress, about the evolving landscape of self-publishing. Leanne discusses the significant growth in self-publishing since the pandemic, the importance of understanding the publishing process, and the role of cover design in marketing books. She emphasizes the benefits of working with FriesenPress, including their comprehensive resources and industry expertise, which help authors navigate the complexities of publishing.

https://publish.friesenpress.com

In this conversation, David Wolf interviews Keith Riegert, a seasoned veteran in the publishing industry, discussing the evolution of publishing, the impact of technology, and the role of AI. Keith shares his journey in the publishing world, the innovative strategies his companies employ, and how they leverage data to identify market trends. The discussion also delves into the challenges and opportunities presented by AI in the publishing sector, highlighting the potential for increased productivity and the ethical considerations that come with it. Here the website information for Keith's companies:

Ulysses Press - https://ulyssespress.com/

VeloPress Books - velopress.com

Perfect Bound - https://www.perfectbound.io/

Pacific & Court - pacificandcourt.com

Introduction to Media Minds