Carrie Rollwagen (@crollwagen) co-founded a successful coffee shop and bookstore, worked for years as freelance writer, and is currently a VP at a mid-size web development company in Birmingham, Alabama. She spent a year buying only from locally owned stores; she turned that experience into a book, The Localist, published in 2014. The Localist podcast isn’t just the next chapter in her exploration of local business; it’s also a how-to manual for anyone who wants to work for themselves.