Meeting Architect Podcast

On this episode Brenda is joined by Joanne Charlebois, CEO, Speech Language & Audiology Canada.

Brenda and Joanne discuss how she learned risk management, measuring the success of your conference, balancing the risk of being innovative and being responsive to what your members want.

Key Learning: The soft and hard metrics to measure the success of your conference.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode benda is joined by Chris Carpenter - Reginal Director of Sales for Canada, Mid-West USA & Texas, Edwardian Hotels - London.

Brenda and Chris discuss his experiences studying Hospitality in Switzerland, travelling, living and doing business all over the world and the benefits of working with a privately owned hotel.

Key Learning - The similarities and differences when working in North American and Europe.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Erica Stewart, Manager - Events and Development for the Canadian Bureau for International Education

Brenda and Erica discuss the opportunities and challenges that are present when your conference grows, the metrics that tell you your conference was a success and the importance of making conferences lighter and more fun without compromising the quality of education and networking.

Key Learning - The metrics the tell you if your event was a success.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Aysun Lynch, MICE U.S. & International Business Development Manager.

Brenda and Aysun explore where the title "Meeting Architect" comes from and the shift from "Meeting Planner".

Key Learning: How adults learn differently from children and how the meeting architect can take this into consideration when they are designing the meeting.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Natalie Brault, Senior Sales Manager - Fairmont Queen Elizabeth.

Brenda and Natalie discuss innovative meeting spaces and some ideas on how to use the hotels resources for your next event to create a unique experience.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Karen Norris, CMP, Conference Manager and Meeting Architect for the Canadian Association of General Surgeons.

Brenda and Karen discuss the shift from meeting planner to meeting architect and the tremendous change the industry has undergone in the last ten years.

Brenda and Karen also discuss:

• Creating experiences that influence change
• Crisis management
• The un-conference
• The education experience and importance of how adults learn
• Having Passion

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Shaddy Shibley, Director of Sales, Westin Ottawa.

Shaddy shares how his father inspired his choice of pursuing a career in hospitality and his movement into various spaces of the industry.

Shaddy also shares a valuable tool he calls his Rates, Dates and Space formula.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Jeanna André-Murdie, Global Sales Director for The Howes Group.

Jeanna shares her strategy for negotiating concessions for her clients and adding value to their programs. Brenda and Jeanna also discuss important current trends in the meeting and conference industry and what he sees coming up in the future.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Desmond Lomas, Global Sales Director - The Howes Group.

Brenda and Desmond discuss his experience as the Director of Sales and Marketing at one of Ottawa's leading downtown meeting and business travel hotels and how he applies that experiences to now being an advocate for his clients.

They also discuss important current trends in the meeting and conference industry and what he sees coming up in the future.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group

On this episode Brenda is joined by Ross Meredith - General Manager, Westin Ottawa.

Brenda and Ross discuss how Ross got his start in the hospitality industry, the skills he developed along the way and what he sees coming in the future.

Ross also shares great insight on the three stakeholders that makes up the conference partnership and how important it is to have a balance for all parties to equally share returns and contributions.

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group