What happens when you combine youth mentorship, women's sports, and entrepreneurship? In this episode of the Mental Playbook, I sit down with Meaghan Franks, founder of Sport Sitters, to discuss how she's creating opportunities for NCAA female student-athletes while helping families find trusted role models for their children.
We explore the story behind Sport Sitters, why athletes make incredible mentors, and how the platform encourages kids to step away from screens, get outside, and build healthy habits through play and connection. Kids don't have to love sports to benefit, it's the mindset, discipline, confidence, and positive lifestyle that athletes bring that can leave a lasting impact.
Meaghan also shares how Sport Sitters offers a different perspective on NIL by valuing athletes for who they are rather than their social media following, appearance, or fame. We discuss how the platform gives student-athletes a flexible way to earn income while making a meaningful difference in their communities.
Beyond the mission, we dive into the realities of building a startup, from the highs and lows of entrepreneurship to the role technology plays in growing a business, while remembering that genuine human connection is what truly lasts.
Whether you're an athlete, parent, entrepreneur, or simply passionate about creating positive change, this conversation carries insights on leadership, resilience, and building something with purpose!
Insta: @sportsitters