13 retail locations and a website are just the beginning for Baked By Melissa. In this podcast we uncover how Baked by Melissa have made their core values part of their product offering, how they **gave away** over 150,000 cupcakes in a campaign to encourage America to "side with love" -- and how they're making decisions more personal with daily use of personas.

Recorded LIVE on June 29th in New York City a panel of retailers discuss how to build a thriving digital commerce channel in the midst of a retail crisis.

Sean Phaler of Pentair recounts their story of improving customer education with innovative B2B experiences with Magento while taking some risks along the way. Joined by Paul Briscoe of Human Element.

Phillip has an intimate conversation with Jon Azrielant - Director of Marketing of Richline, a Berkshire Hathaway Company - about going global and how jewelry.com has thrived through market changes

3 merchants on Shopify and Magento share their stories about ecommerce in front of a live audience at Rothman's New York City

Recorded live at the South Florida Magento Meetup on January 26, 2017, Phillip sits down with 4 retailers to talk about the types of challenges they will have to overcome in 2017

Merchant to merchant is a podcast for merchants, by merchants. We've gathered the best and the brightest from our industry to bring you thoughts, tips, techniques, and actionable advice from the people who know best - retailers, just like you!