Welcome to the Merchants of Dirt Podcast, hosted by Reckoneer.com founder Kyle M. Bondo. his is your insider's guide to practical recreational engineering where I teach you the art and science of building, promoting, and directing off-road races. In this episode, we'll talk about the rant I recorded at the DC PodFest this past weekend, I'll tell you about the new Race Promoters Group I started on Facebook, and get into how you should handle the politics that mess with your race promotion business.

Welcome to the Merchants of Dirt Podcast, hosted by Reckoneer.com founder Kyle M. Bondo. his is your insider's guide to practical recreational engineering where I teach you the art and science of building, promoting, and directing off-road races. In this episode, we're going discuss why all race promoters are race directors, but not all race directors are race promoters. What does that mean? It means the answer will decide the future direction of your business.

Welcome to the Merchants of Dirt Podcast, hosted by Reckoneer.com founder Kyle M. Bondo. his is your insider's guide to practical recreational engineering where I teach you the art and science of building, promoting, and directing off-road races. In this episode, I am going to guide you through the creation of something every race promoter needs before they decide to go into business and how to create your strategic vision of the future!

Walk you through the top five things I wished I had known before I built my first race and help you avoid some of the more painful trial and error lessons.

--------------------------

• #1: You Will Never Have Enough Time
• #2: You Must Stay Humble
• #3: You Must Build Repeatable Systems
• #4: You Must Always Be Selling
• #5: You Are The Only One That Cares

And now you know.

--------------------------

I want to know what you think about my podcast! Please leave me feedback by doing the following:

1. Go to the Merchants of Dirt Podcast iTunes page.
2. Click View in iTunes under the show artwork.
3. Submit a review and give it a 5-star rating!

--------------------------

Thank you so much for listening to Merchants of Dirt Podcast. If you have questions or comments, please reach out to me @MerchantsofDirt on Twitter, by Email, or my Contact Form.

--------------------------

If there is a topic you would like me to cover, please join my Facebook group: Race Promoters' Hangout.

--------------------------

Become my patron at Patreon!

In this episode, I talk about the three reasons to get into off-road racing and the three lessons learned after 20 years in the racing industry that will keep you racing.

--------------------------

The three reasons most people get into the business of off-road racing:

• Reason #3 — To Make Some Money: There is a steady rise in America's need to go outside.
• Reason #2 — To Be My Own Boss: As an independent race promoter, you've most likely been lured into the industry after experiencing one too many bad races.
• Reason #1 — To Make A Difference: An equally important reason is how the creation of your event can a positive influence for change within your community.

After racing and working in the off-road racing industry for over 20 years, I have learned three (3) things:

• Lesson #1 — You do too much guessing: I have met few race promoters that have built their races — year after year — the same way twice.
• Lesson #2 — Starting is hard: I have met numerous people who want to get into off-road race promotion, but don't know where to start.
• Lesson #3 — Race promoters need business skills: I have met too many race promoters that have gone out of business because they didn't know how to make their racing business work.

And now you know.

--------------------------

I want to know what you think about my podcast! Please leave me feedback by doing the following:

1. Go to the Merchants of Dirt Podcast iTunes page.
2. Click View in iTunes under the show artwork.
3. Submit a review and give it a 5-star rating!

--------------------------

Thank you so much for listening to Merchants of Dirt Podcast. If you have questions or comments, please reach out to me @MerchantsofDirt on Twitter, by Email, or my Contact Form.

--------------------------

If there is a topic you would like me to cover, please join my Facebook group: Race Promoters' Hangout.

--------------------------

Become my patron at Patreon!