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Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
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Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
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It's time for our monthly check in where we review our goals from last month and see what's coming up for the next.
Do you set yourself monthly goals and if so, how many do you set? Juan and I on the first week of every month go over our progress from the previous month and where we are heading for the next. Emphasis as always is on the shortcomings; what we didn't achieve in the previous monthly goals and how we will fix that for the month that comes. We hope you get some value from this series, showcasing our own methodology. What do you do differently and why?
Stan Link: https://stan.store/meremortals
Timeline:
(00:00:00) Intro
(00:01:12) Juan's September 2025 Recap
(00:06:16) Kyrin's September 2025 Recap
(00:13:14) Support Overview
(00:15:59) Juan's October 2025 Goals
(00:24:17) Kyrin's October 2025 Goals
(00:33:39) Fitness
(00:38:45) V4V
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
Value 4 Value Support:
V4V: https://www.meremortalspodcasts.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
We're analysing what I got up to in 2025 and changing my focus to the future.
In Episode #494 of 'Musings', Juan & I discuss: tax-optimising mistakes/language detours, fantastic one‑arm handstand progress, an only ok year in review, a new overarching theme of revitalising hunger/focus, quarterly fitness blocks (legs, pull, running, endurance) with side quests like ballet and the Brisbane Marathon 2026, moving house to get out of a malaise, pruning relationships, moderating sugar, reworking financial information diets and embracing courageous conversations.
Huge thanks to all the streamers for the support, it means a lot!
Stan Link: https://stan.store/meremortals
Timeline:
(00:00:00) Intro
(00:01:20) Setting the theme: annual goals and approach
(00:04:58) Money lessons: don’t optimise for tax
(00:07:00) Language goals stall and tech’s impact on learning
(00:10:41) Partner goal: creating serendipity and effort
(00:13:20) Health wins and one‑arm handstand progress
(00:17:06) Character work: taming unhelpful thinking
(00:20:31) Reflections on the year: neither stellar nor dire
(00:24:44) Boostagram lounge and experiments with community
(00:30:33) Overarching focus for 2025: rekindling drive
(00:34:58) Doing hard things: rejection, social skills, charisma
(00:37:36) Redefining the partner goal: bonding over checklists
(00:42:22) Relationships: courageous conversations and feedback
(00:43:35) Finance 2025: fewer voices, more fundamentals
(00:46:01) Health by quarters: legs, pull, running, endurance
(00:49:19) Travel and environment: moving house over Asia
(00:50:45) Character vices, sex talk, and moderating sugar
(00:51:48) Media diet overhaul: filtering inputs and thoughts
(00:53:57) Wrapping the 2025 plan and next steps
(00:56:40) Listener ruts, timing goals, and building community
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
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Twitter/X: https://twitter.com/meremortalspods
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TikTok: https://www.tiktok.com/@meremortalspodcasts
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In this episode of Mere Mortals, I break down the crucial difference between trophies (wealth, fame, happiness) and generators (the daily actions and systems that actually create them). Chasing the scoreboard leads to shortcuts, burnout, and emptiness. But when you build the engine—your habits, integrity, and craft—the trophies arrive as inevitable by-products. I share personal stories, practical frameworks, and timeless wisdom to help you shift from chasing shadows to building substance.
(00:00) – Why You Shouldn’t Chase Money, Status, or Happiness
(00:28) – Personal Backstory: Goals at Age 27
(01:23) – Setting “Trophy” Goals: $1M Assets & $8.5k Monthly Income
(03:01) – The Hidden Power of Generators
(04:24) – What Really Produces Wealth, Love & Happiness
(05:32) – The Feeling of True Success
(06:14) – Breaking Down the Generator Equation (Action × Consistency × Time)
(08:23) – Why You Overestimate a Year & Underestimate a Decade
(10:28) – The Dangers of Chasing Fast Trophies
(12:08) – The Bee & Honey Analogy: Purpose vs By-products
(13:04) – The Importance of Choosing the Right Generators
(14:20) – Sleep, Habits & Foundations That Build Everything Else
(14:54) – Final Reflections: Why Generators Always Win
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/jjfq9eGReU
Twitter/X: https://twitter.com/meremortalspods
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Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
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What does it really take to build a cult brand? Andrew Taylor, founder of Live Co, returns to share the uncomfortable truth: belief beats noise, community beats clout, and data beats feelings. We dig into 300% growth in a year, the Ultra Fit hat that solved a real problem, why followers/likes don’t matter, and his “push it till it breaks” method for scaling ad spend. We also cover picking the community’s car (hello HSV), limited-edition strategy, and the next 5–10 years.
00:00 – Intro & setup
01:12 – Belief swings & 300% growth reality
03:36 – Community over everything; customer service focus
04:28 – Who buys Live Co? Ranger / C63 / HSV archetypes; more women coming in
05:48 – Ultra Fit origin (up to 68cm), sell-outs & NZ street tests
09:07 – Limited drops: 65–70% returning customers; lesson from “too many” drops
11:11 – No influencer marketing; how the Troy partnership actually works
16:56 – Channels that matter now (IG, TikTok underrated) + content plans (YouTube series)
19:28 – Community-chosen brand car experiment (HSV)
23:06 – The vanity metrics trap: why followers/likes/views don’t matter
24:10 – “Push till it breaks”: redline scaling & attribution overlaps
27:16 – Marketing expense ratio & stepwise ad scaling (real client jump)
30:37 – Systems, process, and protecting mental health/time
34:07 – 5–10 year vision: #1 hats AU/NZ; US push; acquisitions to help founders
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/jjfq9eGReU
Twitter/X: https://twitter.com/meremortalspods
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Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
Value 4 Value Support:
V4V: https://www.meremortalspodcasts.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
Value 4 Value Support:
V4V: https://www.meremortalspodcasts.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
Value 4 Value Support:
V4V: https://www.meremortalspodcasts.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
It's time for our monthly check in where we review our goals from last month and see what's coming up for the next.
Do you set yourself monthly goals and if so, how many do you set? Juan and I on the first week of every month go over our progress from the previous month and where we are heading for the next. Emphasis as always is on the shortcomings; what we didn't achieve in the previous monthly goals and how we will fix that for the month that comes. We hope you get some value from this series, showcasing our own methodology. What do you do differently and why?
Timeline:
(00:00:00) Intro
(00:00:56) Juan's August 2025 Recap
(00:08:17) Kyrin's August 2025 Recap
(00:15:10) Support Overview
(00:21:51) Juan's September 2025 Goals
(00:29:51) Kyrin's September 2025 Goals
(00:37:46) Fitness
(00:40:49) V4V
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
Value 4 Value Support:
V4V: https://www.meremortalspodcasts.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
Connect with Mere Mortals:
Website: https://www.meremortalspodcasts.com/
Discord: https://discord.gg/K99e8fysBn
Twitter/X: https://twitter.com/meremortalspods
Instagram: https://www.instagram.com/meremortalspodcasts/
TikTok: https://www.tiktok.com/@meremortalspodcasts
Value 4 Value Support:
V4V: https://www.meremortalspodcasts.com/support
Paypal: https://www.paypal.com/paypalme/meremortalspodcast
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